The Villages, FL Office
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Cetera
Institution
Firm-wide stats for Cetera
About
Cetera Investment Advisers LLC is an SEC‑registered adviser that distributes its services through a large nationwide network of independent advisors and serves individuals (both non‑HNW and high‑net‑worth), employer‑sponsored retirement plans, corporate and charitable clients, and institutional accounts. Its offerings include discretionary and non‑discretionary portfolio management, financial planning and consulting, ERISA 3(21) and 3(38) retirement services, wrap and non‑wrap program platforms, and access to third‑party money managers.
The firm operates as a multi‑manager platform in which advisors may implement model portfolios provided by an affiliated manager (CIM), select unaffiliated third‑party managers, or construct bespoke strategies; program options range from automated InvestPath allocations to direct indexing, private client overlays, and unified managed accounts. Accounts are run under a mix of discretionary and non‑discretionary authorities and across multiple program structures and custodial relationships, with ongoing supervision and annual client reviews described in the ADV.
Notable features include scale — the ADV reports over $256 billion in assets under management, more than 10,000 advisors and roughly 800,000 clients — and a suite of affiliations (an affiliated trust company, affiliated model provider, strategic fund and ETP partner arrangements, and cash‑sweep programs) that shape product availability and revenue flows. The ADV also discloses recent regulatory settlements with the SEC (described in 2021, 2022 and 2024) and identifies an affiliation with a municipal advisor, both of which prospective clients should review alongside the brochure’s descriptions of revenue‑sharing, sweep arrangements and other program‑level conflicts of interest.
Based on Cetera
Expertise
Based on Cetera
Location
The Villages FL
Advisors at this office
4
Advisors at this office
John H
Series 63, Series 65
The Villages, FL
Cetera
John Harper is a financial advisor with Cetera, holding Series 63 and Series 65 credentials and 19 years of industry experience. He has worked at several firms including Avantax and Jackson Hewitt Tax Services. Outside of his advisory role, he owns Wildwood Wealth Management, providing accounting, tax preparation, payroll services, and business consulting. Cetera Investment Advisers LLC serves a broad client base including individuals, employer-sponsored retirement plans, corporate and charitable clients, and institutional accounts. The firm offers a multi-manager platform featuring discretionary and non-discretionary portfolio management, financial planning, and access to various third-party money managers.
Stephen S
Series 63, Series 66
The Villages, FL
Cetera
Stephen Scully is a financial advisor with Cetera, holding Series 63 and Series 66 designations and 39 years of industry experience. He has worked at Cetera since 2019 and previously held roles at Foresters Financial Services and Foresters Advisory Services LLC. Outside of his advisory work, he has been involved with Networking Event Finders since 2012. Cetera Investment Advisers LLC is a nationwide SEC-registered advisory firm serving individual, retirement plan, corporate, charitable, and institutional clients. The firm offers a range of portfolio management and financial planning services through a multi-manager platform that includes affiliated and third-party managers, supporting various program structures and custodial relationships.
Richard P
Series 63, Series 65
The Villages, FL
Cetera
Richard Peck is a financial advisor with Cetera, holding Series 63 and Series 65 licenses and bringing 54 years of industry experience. He has worked with Cetera Advisors LLC since 2015 and with Cetera Investment Advisers since 2024. In addition to his advisory role, he operates a private client group under a DBA. Cetera Investment Advisers LLC is an SEC-registered adviser serving a broad client base that includes individuals, retirement plans, corporate and charitable entities, and institutional accounts. The firm offers a multi-manager platform with various portfolio management options and access to third-party money managers.
Wayne D
CFP®, ChFC®, Series 63, Series 65
The Villages, FL
Cetera
Wayne Davies is a financial advisor with Cetera, holding CFP® and ChFC® designations and possessing 29 years of industry experience. He is also a licensed attorney in Massachusetts and operates his own legal practice. His background includes extensive fiduciary roles and estate administration, serving as a personal representative and trustee in multiple capacities. Cetera Investment Advisers LLC is a large SEC-registered advisory firm serving individuals, retirement plans, corporate, charitable, and institutional clients. The firm offers a broad range of portfolio management and financial planning services through a nationwide network of independent advisors and supports multiple program structures with discretionary and non-discretionary authorities.
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