Fargo, ND Office

Complete Investment Advisory provides discretionary portfolio management and financial planning primarily for individual and high-net-worth clients, overseeing roughly $109 million in client assets across about 189 accounts. The firm offers ongoing asset management, one-time or ongoing financial planning and hourly consulting, and occasional educational newsletters.

The adviser uses a blended investment approach that includes fundamental, technical, and cyclical analysis and employs both long- and short-term strategies while monitoring accounts on a discretionary basis and accommodating client-imposed restrictions. It implements a wide range of instruments—such as ETFs, mutual funds, individual equities, options, futures, and, for certain clients, non-traded private REITs and partnership interests—and may modify strategies for special situations like low-basis stock or closely held business interests.

Noteworthy features include its affiliation with an insurance company (Retire Safely, LLC) and an affiliated tax-preparation entity (Complete Tax Advisory, LLC) through its parent, Complete Financial Group, Inc.; advisors are licensed to sell insurance and may receive commissions, and the firm discloses that it may offset advisory fees when clients purchase insurance products. The combination of a small advisory team managing over $100 million with integrated insurance and tax-service affiliations and the use of limited-liquidity products is emphasized in the firm’s disclosure as a potential source of conflicts that clients should consider.