Core Alpha, Inc. logo

Core Alpha, Inc.

Updated today

Client assets under management

$146,054,102

Clients

321

0% high-net-worth

Advisors

3

of 3 employees

Firm type

Supported

1-4 advisors or >$200M in AUM

Clients per advisor

107

Very High

Average account size

$454,997

About

Core Alpha provides investment advisory and financial planning services to individuals, trusts, and small businesses, with a client base concentrated in non‑high‑net‑worth individuals. It offers several portfolio programs — including CORE and Explorer model portfolios, American Funds portfolios, SEI managed account solutions, and third‑party model and independent manager implementations — and provides estate‑planning support through a third‑party digital service.

The firm follows a dynamic (tactical) asset‑allocation approach that actively shifts allocations among asset classes and uses a range of instruments including mutual funds, ETFs, interval funds, structured notes, ETNs, and variable annuity subaccounts. Implementation and trading are highly platformed and outsourced: the firm uses a wrap‑fee managed account program, outsourced trading and personalized index tools, manager‑sponsored models, independent managers (e.g., 55Ip), and a participant account platform for held‑away assets, with group‑based portfolio reviews performed regularly.

Several of the firm’s affiliations are atypical for similarly sized supported advisers: associated persons are connected to a FINRA‑registered broker‑dealer, to insurance sales activities, and to accounting/tax preparation services, and the firm discloses referral and commission arrangements tied to those relationships. Core Alpha’s combination of broker‑dealer and insurance affiliations, broad use of alternative and structured investment vehicles, and reliance on multiple outsourced platforms for implementation and held‑away account management distinguish its operating model from many peers.

Client services

Financial planning Portfolio management Selection of other advisers Estate planning

Expertise

Active portfolio management Passive / index investing Real estate investing

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Fee options

Fixed

Estate planning fees: Trust-Based Plan $1,325; Deed Transfer Service $550 per property (NY only); Business Assignments $100 per business; Will-Based Plan $925; Attorney Review option approx. $500 (Core Alpha does not receive compensation for optional services).

Percentage

$0 - $399,999: 1.00% $400,000 - $699,999: 0.75% $700,000+: 0.50%

Other

Account minimum: $25,000

Main office location

Core Alpha, Inc.

1701 Chili Avenue

Rochester NY 14624, United States

Number of offices

1

Most active in

Florida · New York · Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Robert B

Series 63, Series 65

Rochester, NY

Core Alpha, Inc.

Robert Brown is a financial advisor at Core Alpha, Inc. with 30 years of industry experience. He holds Series 63 and Series 65 designations and has worked at Nationwide Securities, Inc. and Nationwide Financial Network prior to joining Core Alpha in 2019. Brown is also a licensed insurance agent. Core Alpha, Inc. provides investment advisory and financial planning services to individuals, trusts, and small businesses, focusing primarily on retail individual investors. The firm employs dynamic asset allocation across multiple portfolios using a range of investment vehicles and outsources management and trading to various platforms and independent managers.

Active portfolio management Passive / index investing Real estate investing
user avatar

Scott Z

CFA®, Series 63

Rochester, NY

Core Alpha, Inc.

Scott Zollo is a CFA® charterholder with 34 years of industry experience. He has been with Core Alpha, Inc. since 2000 and has longstanding affiliations with Mutual Funds Associates Inc. and Accu-Vest Planning, Inc. since 1991. Zollo is also associated with the Rochester Institute of Technology. Core Alpha, Inc. provides investment advisory and financial planning services to individuals, trusts, and small businesses, primarily serving retail investors with program minimums as low as $2,000. The firm employs dynamic tactical asset allocation across multiple labeled strategies and utilizes a broad range of investment instruments and outsourced platforms.

Active portfolio management Passive / index investing Real estate investing
user avatar

Sean C

Series 63, Series 65

Rochester, NY

Core Alpha, Inc.

Sean Collins is a financial advisor with Core Alpha, Inc. in Rochester, NY, holding Series 63 and Series 65 licenses and bringing 19 years of industry experience. He also owns and operates S.P. Collins & Company, which offers tax preparation services, and runs a small retail website called American Emart. Core Alpha, Inc. provides investment advisory and financial planning services primarily to retail individual investors, trusts, and small businesses, using dynamic asset allocation across multiple account programs. The firm employs a range of investment strategies and outsources portfolio management and trading to various platforms and independent managers.

Active portfolio management Passive / index investing Real estate investing
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