Croak Capital
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
Client AUMClient assets under management
$343,992,187
Clients
780
Advisors
7
of 7 employees
About
Croak Capital (Croak Asset Management) serves a mix of individual clients — both non‑high‑net‑worth and high‑net‑worth households — as well as pension plans, charitable organizations, and businesses, managing roughly $364 million with a six‑adviser team. The firm provides discretionary and non‑discretionary portfolio management, financial planning, pension consulting, and specialized real‑estate 1031/Delaware Statutory Trust advisory, and it offers held‑away account aggregation and management through the Pontera platform.
Advisors describe an investment process that combines fundamental, technical, cyclical, charting analysis and Modern Portfolio Theory across custom model portfolios and strategies such as direct indexing and covered option writing. The brochure also discloses use of AI tools for analysis and meeting transcription, and states the firm sponsors a wrap fee program and is transitioning clients into that program with wrap trades executed through Schwab.
Several features called out in the disclosure are uncommon for peer team firms: Croak acts as a wrap program sponsor, it discloses the use of client testimonials in marketing materials, and it maintains formal affiliations with an accounting entity (CAM Tax, LLC) and an affiliated insurance firm (CAM Insurance, LLC). The firm’s brochure also details relationships with broker‑dealers and product vendors (including registered‑rep activity with PKS and custodial and vendor benefits from Schwab) and notes those referral and compensation arrangements in its disclosures.
Client services
Expertise
Occupation focus
Demographic focus
Fee options
Financial planning fixed fees generally range from $250 to $10,000, negotiable.
$0 - $100,000: 1.35% $100,001 - $250,000: 1.25% $250,001 - $500,000: 1.15% $500,001 - $1,000,000: 1.05% $1,000,001+: 0.95%
Advisors are registered representatives with a broker-dealer and earn commissions for securities and insurance products sales in addition to advisory fees.
Up to $300 per hour for financial planning and consulting services, negotiable.
Main office
432 N Superior St.
Toledo OH 43604
Advisors at this office
7
Most active in
California · Colorado · Florida · Illinois · Indiana · Louisiana · Michigan · North Carolina · Ohio · Texas · Washington
Also doing business as
Croak Asset Management · Croak Asset Management, LLC · Croak Capital
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is active or affiliated with:
Insurance agent
They sell insurance products and may earn commissions on those sales.
Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
Is not active or affiliated with:
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Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
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