EsmeB Inc
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About
eSmeb Incorporated provides automated investment management and self-directed financial planning tools through its WaterfallWealth.ai platform for individual investors and companies seeking rules‑based portfolio solutions. All services are delivered exclusively online and include pre‑configured “Managed Sleeves” that the firm maintains and customizable portfolios that clients can build and manage through the platform.
The firm’s investment process is quantitative and rules‑based, using trend‑weighting, risk scoring, diversification metrics, efficient‑frontier construction, continuous monitoring, and automatic rebalancing to generate recommendations and execute trades. Clients set preferences only through the platform and cannot fully override the algorithm; the system also places limit orders and applies trend‑based adjustments that can produce frequent trading and increased transaction costs, while AI agents provide summaries and explanations but do not place trades.
eSmeb is registered with the SEC as an Internet Adviser under Rule 203A‑2(e) and unusually offers both subscription‑style access and asset‑based advisory programs, plus an advanced tier that provides API and algorithmic access for more technical users. The firm relies on affiliated entities for marketing and platform infrastructure (WaterfallWealth LLC and FTToken Inc.), and its principals’ involvement in multiple ventures — along with the CEO also serving as CCO — is disclosed as a potential conflict and key‑person risk with documented mitigation procedures.
Client services
Expertise
Fee options
$0 - $50,000: AUM fee waived; Platform fee waived - available only to smaller accounts under $50,000 $20,000 - $250,000: Platform fee $29 - $39 per month; Advisory fee 0.025% per month (0.3% annualized) $50,000+: Platform fee $82.50 - $99 per month; Advisory fee 0.05% per month (0.6% annualized) $250,000+: Platform fee $400 - $499 per month; Advisory fee 0.1% per month (1.2% annualized)
Platform subscription fees generally range from $29 to $499 per month depending on service tier, paid monthly in advance.
Account minimum: $100 Fee-only: Platform subscription fees ranging from $29 to $499 per month depending on service tier; paid monthly in advance with options for quarterly, bi-annual, or annual prepayments.
Main office
Leesburg VA
Advisors at this office
1
Most active in
Virginia
Also doing business as
Esmeb Inc · Esmeb Incorporated
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is not active or affiliated with:
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Insurance agent
They sell insurance products and may earn commissions on those sales.
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Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
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Advisors at this firm
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