Family Investment Advisory, LLC

The firm provides portfolio management services to individuals, trusts and estates and—while its brochure previously described financial planning—states that it no longer provides planning services. The adviser meets with clients at their residence or place of business and develops individualized, discretionary portfolios based on each client’s objectives, time horizon and risk parameters.

The firm’s investment approach emphasizes diversification through asset allocation and fundamental analysis and uses a broad range of marketable securities, including mutual funds, ETFs, stocks, bonds, options, natural gas trusts and warrants, with holding strategies that range from short-term trades to long-term purchases. Clients may place reasonable restrictions on holdings, accounts are reviewed quarterly, and the adviser attempts semi-annual meetings to monitor and adjust portfolios.

Notably, the sole adviser is also a licensed independent life and health insurance agent appointed with multiple insurers and receives commission-based compensation for insurance sales—an activity the brochure indicates occupies about six hours per month and which the firm discloses as a potential conflict of interest it seeks to mitigate. The firm operates at a very small scale (a solo principal serving a handful of client relationships with roughly $1.8 million in assets under management) and uses custodial arrangements (including Shareholder Services Group and Altruist) that provide practice-support services referenced in the brochure.