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Finance Wisdom

Updated today

Client AUM

$58,359,964

Clients

128

Advisors

3

across 3 offices

About

Finance Wisdom LLC provides discretionary portfolio management and financial planning to individuals, families, and businesses. The small firm manages roughly $58.4 million for about 128 client relationships with three advisors and offers both ongoing and one‑time planning engagements, as well as insurance product transactions including annuities.

The firm constructs diversified portfolios primarily using low‑cost ETFs and mutual funds, applies Modern Portfolio Theory, and relies on third‑party institutional research and model portfolios (including Wealthspire allocations) to tailor client portfolios. Accounts are managed on a discretionary basis with periodic reviews (at least annually) and electronic client access to performance, holdings, and balances through the custodian portal.

Compared with peers, Finance Wisdom both sponsors and manages a wrap/bundled fee program (with a separate wrap program brochure) and treats wrap accounts no differently than non‑wrap accounts. The firm also discloses that a principal is a licensed insurance agent and owner of an insurance agency and that one advisor has an affiliation with another broker‑dealer, so insurance sales and those outside affiliations are a material source of potential conflicts the firm documents in its disclosures.

Client services

Financial planning Portfolio management Selection of other advisers

Expertise

Life insurance needs analysis Disability insurance General tax planning Wealth management College savings (529s, UTMA, etc.)

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Fee options

Fixed

Financial planning fees range from $1,500 to $10,000 for one-time plans

Percentage

2.00% annually (maximum, negotiable)

Commissions

Commissions may be received from sale of insurance products

Project-based

Up to $400 per hour for financial planning (Washington clients)

Subscriptions

Ongoing financial planning fees typically between $50 and $400 per month

Main office

See office

Edgewood NM

Advisors at this office

1

Most active in

California · Colorado · Florida · Louisiana · Nevada · New Mexico · Oregon · Texas · Washington

Also doing business as

Finance Wisdom · Finance Wisdom LLC

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Andrew M

Series 63, Series 65

Albuquerque, NM

Finance Wisdom

Andrew Melendrez is a financial advisor at Finance Wisdom with Series 63 and Series 65 designations and one year of industry experience. He has held roles at Finalis Securities LLC, Now Cap LLC, and Finance Wisdom LLC. Outside of his advisory work, he serves as a director at Now Capital Partners, where he is involved in investment banking activities focused on assisting business owners with mergers and acquisitions. Finance Wisdom LLC provides discretionary portfolio management and financial planning services to individuals, families, and businesses. The firm manages approximately $58.4 million and employs diversified investment strategies primarily using low-cost ETFs and mutual funds with a discretionary management approach.

Life insurance needs analysis Disability insurance General tax planning Wealth management College savings (529s, UTMA, etc.)
user avatar

Hayden P

Series 63, Series 66

Sandy, OR

Finance Wisdom

Hayden Peterson is a financial advisor at Finance Wisdom with 12 years of industry experience. He holds Series 63 and Series 66 licenses and has previously worked at LPL Financial, Cross Financial Advisors, and Cambridge Investment Research among others. In addition to advisory work, he operates as an independent insurance producer, assisting clients in obtaining life, disability, and long-term care insurance. Finance Wisdom LLC provides discretionary portfolio management and financial planning services to individuals, families, and businesses. The firm manages approximately $58.4 million across about 128 client relationships, using diversified portfolios structured with low-cost ETFs and mutual funds and applying Modern Portfolio Theory.

Life insurance needs analysis Disability insurance General tax planning Wealth management College savings (529s, UTMA, etc.)
user avatar

Jeffrey M

Series 66

Edgewood, NM

Finance Wisdom

Jeffrey Mermilliod is a financial advisor with Finance Wisdom LLC, holding a Series 66 designation and nine years of industry experience. His prior roles include positions at 20/20 Capital Management, Ameritas Investment Company, Finity Group, and Waddell & Reed. He served in the US Air Force Reserve for 13 years. Outside of his advisory work, he is an independent insurance agent and a board member of Meals on Wheels New Mexico. Finance Wisdom LLC provides discretionary portfolio management and financial planning services to individuals, families, and businesses. The firm manages diversified portfolios primarily using low-cost ETFs and mutual funds, applying Modern Portfolio Theory and institutional research, with accounts managed on a discretionary basis and regular performance reviews.

Life insurance needs analysis Disability insurance General tax planning Wealth management College savings (529s, UTMA, etc.)
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