First There Financial

First There Financial is a newly registered, fee-only investment adviser that provides comprehensive financial planning and investment management to individuals (including high-earning professionals and pre‑retirees), small business owners, retirees, and families. Tax preparation, bookkeeping, and related accounting services are available through an affiliated entity and are provided under separate engagement agreements.

The firm’s investment approach is evidence-based and tax-aware, grounded in Modern Portfolio Theory and implemented with low‑cost index funds, ETFs, and factor‑based funds (including models using Dimensional strategies), delivered via model portfolios on discretionary or non‑discretionary terms. Financial planning is offered on a fixed annual fee basis, and the firm may employ tax-sensitive techniques such as tax‑loss harvesting and allocation to address clients’ tax circumstances.

Distinctive features include an affiliated tax and accounting practice and principals with professional backgrounds in taxation and accounting, including CPA licensure in multiple states, which creates both coordination opportunities and disclosed conflicts of interest when referrals to the affiliate are made. The firm is newly launched with no assets under management at the time of the brochure, discloses its custodial and referral arrangements, and indicates plans to expand services (for example, to retirement plans) as it grows.