F

Ford Financial Fitness

Updated today

Client assets under management

$13,422,000

Clients

43

2% high-net-worth

Advisors

1

of 1 employees

Firm type

Independent

1 advisor with up to 2 employees

Clients per advisor

43

High

Average account size

$312,140

About

Ford Financial Fitness, LLC is an independent, fee‑only registered investment adviser operated by a single advisor. The firm provides discretionary and non‑discretionary investment management and both project‑based and ongoing financial planning services for individuals, with a stated focus on high‑net‑worth clients rather than non‑HNW retail clients.

The firm develops individualized investment policies and asset‑allocation targets through fundamental and cyclical analysis and mutual fund/ETF research, implementing portfolios with a mix of passive and active strategies and a generally long‑term holding orientation. Clients can request socially conscious/ESG approaches and may impose reasonable written restrictions; the advisor monitors accounts and conducts periodic (quarterly) reviews while managing assets on an AUM basis.

Noteworthy features include the practice’s small, boutique scale—about $13.4 million in discretionary AUM across roughly 40 clients—and a trading policy that executes client orders on an individual basis rather than aggregating block trades. The sole advisor also maintains an outside mortgage‑banking role that occupies roughly 25% of trading‑hour time, and the firm relies primarily on custodian statements for account reporting rather than providing separate in‑house performance reports.

Client services

Financial planning Portfolio management

Expertise

Business ownership considerations Cash flow / budgeting College savings (529s, UTMA, etc.) Retirement income strategy General tax planning

Occupation focus

Founder/Business Owner

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Fee options

Fixed

Project-based financial planning fixed fees range from $1,000 to $5,000

Percentage

$0 - $100,000: 1.50% $100,001 - $500,000: 1.25% $500,001 - $1,000,000: 1.00% $1,000,001+: 0.85%

Project-based

$400 per hour for project-based financial planning

Subscriptions

Ongoing financial planning fees paid monthly in arrears ranging from $100 to $1,000

Other

Minimum fee: Initial $500 fee for ongoing financial planning; ongoing planning fees range from $100 to $1,000 per month Fee-only: Fee-only firm; compensation solely from clients; no commissions or sales-related compensation

Main office location

Ford Financial Fitness

Plymouth MI, United States

Number of offices

1

Most active in

Michigan

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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