Sarasota, FL Office

Founders Financial Alliance provides discretionary, fee‑based investment management and financial planning to individual and high‑net‑worth clients, as well as charitable organizations and corporate retirement plans. The firm also offers retirement plan consulting, participant account management for held‑away plan assets, third‑party manager introductions, and a FlatFeeCIO program that bundles family‑office style coordination and discretionary ETF model portfolios (including funds from Vanguard, State Street and BlackRock) for a negotiated flat annual fee.

The firm’s investment approach is evidence‑based and tailored to individual goals and risk tolerances, incorporating asset allocation, periodic rebalancing and a mix of strategies (modern portfolio theory, fundamental and technical analysis) and third‑party manager solutions where appropriate. In addition to client services, Founders provides turnkey advisor support—administrative, coaching, marketing, technology and compliance—and operates as a hybrid RIA with a network of investment adviser representatives who may also be registered with broker/dealers and use multiple custodial platforms.

Compared with many peers, Founders combines a sizable advisor team and institutional scale (about $1.18 billion in AUM across 32 advisors) with a multi‑pronged business model that includes affiliated insurance and tax preparation entities, office/OSJ support for advisors, and structured fee‑sharing or referral arrangements with third‑party managers and custodians. Those custodial and transition relationships (and occasional oversight or referral payments) are disclosed in its brochure and represent potential conflicts of interest that clients should review when selecting services.