Frisco Financial Planning logo

Frisco Financial Planning

Updated today

Client AUM

$131,062,915

Clients

50

Advisors

1

of 1 employees

About

Frisco Financial Planning is a small, independent SEC-registered advisory firm that serves individuals, businesses, and trustees with fee-for-service financial planning, investment advice, and discretionary asset management. It also offers limited-scope, pay-as-you-go project planning and consults on retirement planning, college funding, employee benefits, and stock option analysis.

The firm’s investment approach centers on asset allocation and diversified exposure, typically implemented through mutual funds and exchange-traded funds rather than individual stocks or bonds, after gathering client goals, financial data, and risk tolerance. Asset management is provided on a discretionary basis with ongoing supervision and periodic account reviews, and fees are billed quarterly based on account values.

Compared with many solo advisers, Frisco Financial Planning actively maintains an online presence for disclosures, pays membership and advertising fees to industry organizations and media outlets for directory placement, and has historically provided clients with periodic informational updates. The firm has a formal succession agreement with Wave Wealth Management and its principal holds CFP® and CKA® credentials, which may be relevant to clients concerned about continuity and faith-based planning expertise.

Client services

Financial planning Portfolio management Newsletters or periodicals

Expertise

Equity Recipients (RS/RSU, SOP, ESPP) College savings (529s, UTMA, etc.) General retirement planning

Demographic focus

Christian Faith Based

Want help finding the right advisor?

Answer a few questions to see advisors matched to you.

Fee options

Fixed

Project planning fees quoted in advance per engagement; pay-as-you-go basis; amounts vary by client and project

Percentage

$0 - $1,000,000: 1.00% $1,000,001 - $3,000,000: 0.85% $3,000,001 - $6,000,000: 0.70% $6,000,001+: 0.55%

Other

Minimum fee: Quarterly minimum fee ranges from $0 to $3,000, increasing 3% per year; startup fees between $0 and $4,000; minimum fees may be waived at firm's discretion Fee-only: Fee-only compensation; no commissions received by the firm

Main office

Frisco TX

Advisors at this office

1

Most active in

Texas

Also doing business as

Flat Fee Portfolios · Frisco Financial Planning · Frisco Financial Planning LLC · Gay, John Coleman

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

View complete list of advisors at this firm
Warmer team member

Not sure where to start?

We'll help you think it through—whether you ultimately need an advisor or not. Warmer helps you compare advisors clearly, so you can choose with confidence.

Find your advisor

For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Advisors are independent and may not have reviewed or updated this information. Please review an advisor’s Form ADV and do your own diligence before deciding whether to work with them.

Advisor matching and introductions are provided by FinanceHQ LLC (“FHQ”), a wholly-owned subsidiary of Warmer and an SEC-registered investment advisor. We receive compensation from certain participating advisors for introductions or referrals. This creates a conflict of interest because we have an incentive to recommend advisors who compensate us, including those who pay us more. You pay no fee to use our matching service, and advisor fees are not increased because of a referral or introduction. We do not review the ongoing performance of advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.

By using our service, you agree to our Terms of Service and Advisory Agreement, and acknowledge our Privacy Policy. Please review FHQ’s ADV Part 2A and Form CRS. Logos provided by Logo.dev

© 2026 Warmer Holdings Inc. (“Warmer”)