Great Lakes Retirement Solutions, Inc. logo

Great Lakes Retirement Solutions, Inc.

Updated today

Client AUM

$42,323,501

Clients

250

Advisors

4

of 4 employees

About

Great Lakes Retirement Solutions works with individual and high‑net‑worth clients as well as business entities, offering portfolio management, written financial planning, and recommendations/coordination of third‑party investment advisers. The firm provides both discretionary and non‑discretionary management and serves as a co‑advisor when clients elect outside managers.

Its investment process emphasizes individualized asset allocation and the use of Modern Portfolio Theory to construct portfolios consistent with client risk tolerance and written investment policy statements, with periodic monitoring and at least annual client reviews. When clients use recommended third‑party advisers the firm assists with onboarding, monitors account status, and acts as the primary client contact for questions about performance and service.

Noteworthy features include a substantial amount of client assets overseen through third‑party relationships — the adviser reports managing about $42.4 million directly while monitoring roughly $73.8 million with third‑party managers — and reliance on third‑party platforms such as AssetMark and Matson Money. The firm’s principal is also licensed to sell insurance products and may receive commissions for those sales (a disclosed conflict the firm says it mitigates), and the firm discloses that it does not use soft dollars, does not aggregate trades, and forwards proxy materials to clients rather than voting them.

Client services

Financial planning Portfolio management Selection of other advisers

Expertise

General retirement planning Income planning

Want help finding the right advisor?

Answer a few questions to see advisors matched to you.

Fee options

Fixed

Financial planning fixed fees: $197.00 to $997.00 depending on complexity

Percentage

$0 - $500,000: 0.95% $500,001 - $1,000,000: 0.75% $1,000,001 - $2,000,000: 0.50% $2,000,001 - $4,000,000: 0.25% $4,000,001 - $10,000,000: 0.15% $10,000,001 - $100,000,000: 0.10%

Project-based

$75.00 per hour for financial planning (negotiable)

Other

Account minimum: $50,000 Fee-only: Financial planning fees: $197.00 - $997.00 for portfolio analysis; $75.00 per hour for hourly financial planning (negotiable)

Main office

5090 State St, D101

Saginaw MI 48603

Advisors at this office

4

Most active in

Michigan · Texas

Also doing business as

Great Lakes Retirement Solutions, Inc. · Wisdom Financial Services, LLC

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

David B

ChFC®, Series 63, Series 65

Saginaw, MI

Great Lakes Retirement Solutions, Inc.

David Becker is a ChFC® with 37 years of industry experience, currently serving at Great Lakes Retirement Solutions, Inc. since 2025. He previously worked at Securities Equity Group for 15 years and has operated Premier Financial Group since 1999. Becker is president of Mid Michigan Teen Challenge, a Christian rehabilitation organization. Great Lakes Retirement Solutions serves individual and corporate clients with portfolio management, financial planning, and third-party adviser placement. The firm uses Modern Portfolio Theory for asset allocation and offers both discretionary and non-discretionary management, often engaging in co-adviser arrangements to support client oversight.

General retirement planning Income planning
user avatar

Matthew S

Series 66

Saginaw, MI

Great Lakes Retirement Solutions, Inc.

Matthew Starke is a financial advisor with Great Lakes Retirement Solutions, Inc. in Saginaw, MI, holding a Series 66 designation and 15 years of industry experience. He has been with Great Lakes Retirement Solutions LLC since 2013. Outside of advising, he serves as treasurer for Jolt Credit Union. Great Lakes Retirement Solutions serves individual and institutional clients, offering portfolio management, financial planning, and third-party adviser placement. The firm employs individualized asset allocation based on Modern Portfolio Theory and supports client relationships through ongoing monitoring and periodic reviews.

General retirement planning Income planning
user avatar

Paul C

Series 65

Saginaw, MI

Great Lakes Retirement Solutions, Inc.

Paul Card is a Series 65-licensed financial advisor with Great Lakes Retirement Solutions, Inc. in Midland, MI, where he has worked since 2018. He also has over 20 years of experience with Smith & Co, CPA's, PLC, an accounting firm where he provides certified public accountant services. Great Lakes Retirement Solutions serves individual clients, including high-net-worth individuals, as well as corporations and business entities, offering portfolio management and financial planning. The firm employs individualized asset allocation based on Modern Portfolio Theory and often uses co-adviser arrangements to support client relationships.

General retirement planning Income planning
user avatar

Zachery S

Series 63, Series 65

Saginaw, MI

Great Lakes Retirement Solutions, Inc.

Zachery Smith is a financial advisor at Great Lakes Retirement Solutions, Inc. with three years of industry experience. He holds Series 63 and Series 65 licenses and has previously worked at Northwestern Mutual and Richmark Private Wealth Management. In addition to his advisory role, he is a licensed life insurance agent operating under Premier Financial Group, where he assists clients with insurance coverage decisions. Great Lakes Retirement Solutions, Inc. serves individual clients, including high-net-worth individuals, as well as corporations and business entities, providing portfolio management, financial planning, and third-party adviser placement. The firm employs Modern Portfolio Theory in constructing and monitoring portfolios and offers both discretionary and non-discretionary management, often utilizing co-adviser arrangements to support client relationships.

General retirement planning Income planning
View complete list of advisors at this firm
Warmer team member

Not sure where to start?

We'll help you think it through—whether you ultimately need an advisor or not. Warmer helps you compare advisors clearly, so you can choose with confidence.

Find your advisor

For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Advisors are independent and may not have reviewed or updated this information. Please review an advisor's Form ADV and do your own diligence before deciding whether to work with them.

Advisor matching and referrals are provided by FinanceHQ LLC ("FHQ"), a wholly-owned subsidiary of Warmer and an SEC-registered investment adviser. We may be compensated by participating advisors. You pay no fee to use our matching service, and advisor fees are not increased because of a referral. We do not supervise advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.

By using our service, you agree to the Warmer Terms of Service and FHQ Advisory Agreement, and acknowledge Warmer's Privacy Policy. Please review FHQ's ADV Part 2A and Form CRS. Logos provided by Logo.dev

© 2026 Warmer Holdings Inc. ("Warmer")