Summerville, SC Office

Greenwood Capital Associates is an SEC‑registered investment advisory firm that provides financial planning and portfolio management to individuals and families as well as institutional clients, including foundations, endowments, trusts, healthcare providers, higher‑education institutions, and state or municipal government entities. The firm’s Wealth team delivers private client advisory and retirement guidance while its Investment Managers provide institutional investment management, sub‑advisory services, and group retirement plan consulting through third‑party administrators.

Investment decisions are overseen by an internal Investment Committee that uses fundamental, technical, cyclical, and active‑risk analysis to develop separately managed account and unified managed account strategies and to set sector and security weightings. Greenwood Capital offers discretionary management, model portfolios for third‑party implementation, and the ability to manage held‑away retirement plan assets via a third‑party platform (Pontera), while also providing limited administrative assistance such as client‑authorized fee deductions and Standing Letters of Authorization with custodians.

The firm is majority‑owned by TCB Corporation and discloses affiliations with Countybank and Countybank Trust Services, along with related insurance and mortgage entities; these relationships include referral arrangements and an affiliated insurance agency structure that the firm identifies as a potential conflict of interest. Greenwood Capital’s mix of services—serving municipal clients, acting as a model provider and sub‑adviser, and managing held‑away plan assets through a third‑party platform—distinguishes it from many multi‑team peers and is reflected in the firm’s disclosures.