Harbor Hills Financial Advisors
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
Client AUMClient assets under management
$123,600,000
Clients
141
Advisors
3
across 2 offices
About
Harbor Hills provides advisory services primarily to individual and high‑net‑worth clients through ongoing portfolio management and financial planning. The firm creates individualized Investment Policy Statements, offers tailored allocation recommendations, and performs regular portfolio monitoring and reporting.
Investment decisions are guided by fundamental analysis and may include long‑term and short‑term trading, model allocations, and the use of margin; recommended instruments include mutual funds, equities, fixed income, real estate funds, commodities, annuities, and ETFs (including precious metals ETFs). Harbor Hills generally seeks discretionary trading authority, documents client risk tolerances, and conducts at least quarterly account reviews.
What is most notable relative to peers is that Harbor Hills charges performance‑based fees for qualified clients in addition to asset‑based fees, and it discloses controls intended to address the conflicts that can arise from side‑by‑side management. The firm also requires clients to use a specific custodian (Charles Schwab Advisor Services), may receive related research and services from that custodian, and recently transitioned to SEC registration while operating with a small advisory team.
Client services
Expertise
Fee options
1.50% annually
$200 to $500 per hour
15.00% of capital appreciation quarterly (for qualified clients)
Main office
See office1485 East Valley Road Suite 2
Montecito CA 93111
Advisors at this office
2
Offices (2)
Most active in
California · Texas
Also doing business as
Harbor Hills Financial Advisors · Harbor Hills, Inc.
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is not active or affiliated with:
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Insurance agent
They sell insurance products and may earn commissions on those sales.
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Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Advisors at this firm
Anthony P
Series 63, Series 65
Montecito, CA
Harbor Hills Financial Advisors
Anthony Purpero is a financial advisor at Harbor Hills Financial Advisors in Montecito, CA, holding Series 63 and Series 65 licenses with 47 years of industry experience. His prior roles include positions at ChangePath, LLC, Sorrento Pacific Financial, LLC, and PartnerVest Financial Group. Harbor Hills Inc. provides portfolio management and financial planning services primarily to individual and high-net-worth clients, managing approximately $116 million for around 103 clients. The firm emphasizes a written Investment Policy Statement, fundamental analysis, and tailored plans, offering discretionary portfolio management with regular account reviews.
Marcos A
Series 65, Series 63
Montecito, CA
Harbor Hills Financial Advisors
Marcos Alvaro is a financial advisor at Harbor Hills Financial Advisors with 13 years of industry experience. He holds Series 65 and Series 63 licenses and previously worked at JP Morgan Securities for nine years. Outside of his advisory role, he is the owner and operator of Junior Varsity Naturals, Inc., a company that manufactures and sells natural deodorant products for children through online channels. Harbor Hills Financial Advisors serves individual and high-net-worth clients by providing ongoing portfolio management and financial planning. The firm emphasizes individualized investment policies, fundamental analysis, and offers a range of investment instruments while employing both asset-based and performance-based fee structures for qualified clients.
Conner R
Series 66
Santa Barbara, CA
Harbor Hills Financial Advisors
Conner Rehage is a financial advisor at Harbor Hills Financial Advisors with 13 years of industry experience. He holds a Series 66 designation and has worked at several firms including Partnervest Advisory Services and Sorrento Pacific Financial. Rehage serves as a board trustee for the UCSB Foundation, contributing to the management of its private philanthropy resources. Harbor Hills Inc. provides portfolio management and financial planning services primarily to individual and high-net-worth clients. The firm emphasizes written Investment Policy Statements and fundamental analysis, offering tailored plans with discretionary management and periodic account reviews.
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