Hayes Wealth Advisors, LLC

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Client assets under management

$91,918,644

Clients

120

61% high-net-worth

Advisors

of 3 employees

Firm type

Supported

1-4 advisors or >$200M in AUM

Clients per advisor

Typical

Average account size

$765,989

About

Hayes Wealth Advisors serves individual clients — including many high-net-worth households — as well as retirement plans and small businesses. The firm provides comprehensive financial planning, ongoing discretionary portfolio management, and consulting services, and it offers retirement-plan advisory work and participant education in addition to individual client services.

The firm builds a written Financial Profile and Investment Plan for each client and generally implements portfolios using mutual funds and ETFs with a predominantly passive, long-term allocation approach and tactical adjustments as needed. Portfolios are managed on a discretionary basis and custodial and execution services are routed through a large institutional custodian that supports the firm’s trading, reporting, and operational needs.

Notable operational and service distinctions include a niche focus on practice-level consulting and business valuation work for optometric practices (supported by a valuation credential held by the firm’s principal), plus retirement-plan services that include non-discretionary ERISA 3(21) advice and participant-level advisory offerings. The firm is a small supported team (three advisors) overseeing roughly $133 million for about 120 clients, and it follows specific operational policies such as generally not voting client proxies and limiting holdings of 12b-1 share classes.

Client services

Financial planning Portfolio management Pension consulting

Expertise

Business ownership considerations Retirement plans for business owners (SEP, solo 401k) Cash flow / budgeting Debt management College savings (529s, UTMA, etc.)

Occupation focus

Optometrist

Fee options

Percentage

$0 - $1,000,000: 0.35% to 1.20% $1,000,001 - $5,000,000: 0.35% to 0.90% $5,000,001+: 0.35% to 0.65%

Other

Minimum fee: Minimum annual fee of up to $6,000, may be waived or negotiated at discretion Fee-only: Financial planning fees negotiated per engagement; initial portion generally $6,000 to $12,000 plus annual update fee $1,500 or higher

Main office location

Hayes Wealth Advisors, LLC

Sandy Springs GA, United States

Number of offices

Most active in

California · Colorado · Florida · Georgia · Illinois · Louisiana · Michigan · North Carolina · Pennsylvania · South Carolina · Texas · Virginia

Disclosures

Business activities & affiliations

Is not active or affiliated with:

Insurance agent

They sell insurance products and may earn commissions on those sales.

Broker-dealer / trader

They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.

Bank

They're affiliated with a bank that may offer its own financial products and services.

Trust company

They provide trust and estate administration services, typically for separate fees.

Fund sponsor

They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.

Accountant / CPA / tax prep

They offer tax and accounting services, typically for separate fees.

Lawyer

They provide legal services, typically billed separately.

Real estate agent

They facilitate real estate transactions and may earn commissions.

Other specialized services

They may provide services such as pension consulting or municipal advisory work, typically for separate fees.

Forms ADV

Form ADV Part 2: Client Brochure Form ADV Part 3: Client Relationship

Quick links

LinkedIn Facebook Website (404) 905-7489

Advisors at this firm

Laura R

Series 65

Sandy Springs, GA

Hayes Wealth Advisors, LLC

Laura Rosenberg is a financial advisor at Hayes Wealth Advisors, LLC with two years of industry experience. She holds a Series 65 designation and has worked at Hayes Wealth Advisors since 2023. Outside of her advisory role, Rosenberg is an optometrist at The Eye Gallery, an optometry practice she has been associated with since 2012. Hayes Wealth Advisors serves individual clients, retirement plans, and corporate clients by providing comprehensive financial planning, discretionary portfolio management, and consulting services. The firm has a niche focus on advising optometric practices and offers business-valuation and practice appraisal services alongside a primarily passive, ETF- and mutual fund-based investment approach.

Business ownership considerations Retirement plans for business owners (SEP, solo 401k) Cash flow / budgeting Debt management College savings (529s, UTMA, etc.) Optometrist

Natalie S

CFP®, Series 66

Sandy Springs, GA

Hayes Wealth Advisors, LLC

Natalie Schmook is a CFP® and holds a Series 66 license with 14 years of industry experience. She has been with Hayes Wealth Advisors, LLC since 2019 and previously worked at Camille Holdings DBA Lucille Roberts. Outside of her advisory role, she is a group fitness and cycle instructor at local community centers. Hayes Wealth Advisors serves individual clients, retirement plans, and corporate clients with comprehensive financial planning, discretionary portfolio management, and consulting services. The firm emphasizes a long-term, primarily passive investment approach and maintains a niche in advising optometric practices, including business valuation and practice appraisal services.

Business ownership considerations Retirement plans for business owners (SEP, solo 401k) Cash flow / budgeting Debt management College savings (529s, UTMA, etc.) Optometrist

Alexis G

Series 65

Greenville, SC

Hayes Wealth Advisors, LLC

Alexis Gonzalez is a financial advisor at Hayes Wealth Advisors, LLC, holding a Series 65 designation with two years of industry experience. Prior to joining Hayes Wealth Advisors in 2024, Alexis worked at Regional Management Corp. and Resurgent Capital Services. Hayes Wealth Advisors serves individual clients, retirement plans, and corporate clients by providing comprehensive financial planning, discretionary portfolio management, and consulting services. The firm emphasizes a long-term, primarily passive investment approach and has a niche in advising optometric practices, supported by business-valuation and practice appraisal capabilities.

Business ownership considerations Retirement plans for business owners (SEP, solo 401k) Cash flow / budgeting Debt management College savings (529s, UTMA, etc.) Optometrist

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