Hoyl Wealth Management, LLC

The firm is a state‑registered independent investment adviser that provides tailored investment advisory, financial planning, and managed account services to individuals and high net worth individuals. It manages about $24.1 million across roughly 108 client accounts and may engage third‑party sub‑advisors or wrap fee programs as part of its service offerings.

The firm’s approach is client‑driven and emphasizes asset allocation and risk‑based strategies, using techniques such as dollar‑cost averaging, technical analysis, and both long‑ and short‑term purchases as appropriate to client objectives and time horizons. Accounts are managed on a discretionary or non‑discretionary basis, reviewed at least quarterly, and the firm recommends establishing custody with a qualified broker‑dealer with which it has a relationship.

What is noteworthy in this brochure is that the firm’s principal has prior SEC disciplinary events (in 2000 and 2002) that resulted in a twelve‑month suspension, though there have been no reportable events in the past ten years. The firm is also affiliated with an insurance agency and its advisory representatives are licensed insurance agents who may offer commissionable insurance products (disclosed as a potential conflict and with clients under no obligation to purchase those products); the brochure notes one representative spends up to half of their time on those insurance activities.