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Integrity Financial Advisors, LLC

Updated today

Client assets under management

$110,775,550

Clients

230

10% high-net-worth

Advisors

8

of 9 employees

Firm type

Team

5-30 advisors or >$500M in AUM

Clients per advisor

29

Very Low

Average account size

$481,633

About

Integrity Financial Advisors serves individuals, high‑net‑worth clients, trusts, and charitable organizations with financial planning and risk‑protection advice. Its advisers frequently engage its affiliated investment manager, Auour Investments, for portfolio management under tri‑party arrangements, and some advisers are licensed insurance agents who may also receive commission compensation.

Investment positioning generally draws on the affiliated manager’s ETF‑based, model‑driven asset allocation strategies — including global portfolios and tactical adjustments informed by a proprietary regime model — which Integrity uses to align client risk tolerance and planning goals. Clients may be placed into discretionary Auour‑managed accounts, sub‑advisor/co‑advisor arrangements, or model‑delivery services, with advisory relationships and any fee sharing documented in written agreements.

Integrity’s structure — operating from multiple offices and maintaining an uncommon affiliated adviser relationship — is less typical for firms of its size and results in more integrated planning and investment workflows. The affiliated Form ADV discloses recent material changes, including a managing principal’s trustee role that led to deemed custody and an independent surprise examination, and it notes the preparation of strategy composites and quarterly performance reporting that are shared with clients and third parties.

Client services

Financial planning Portfolio management Selection of other advisers

Expertise

Passive / index investing Wealth management

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Fee options

Percentage

$0 - $1,000,000: 1.00% annually $1,000,001 - $5,000,000: 0.75% annually $5,000,001+: 0.50% annually

Commissions

Insurance commissions earned by persons providing investment advice who are licensed insurance agents, separate and in addition to advisory fees.

Other

Account minimum: $5,000,000

Main office location

Integrity Financial Advisors, LLC

400 Tradecenter, Suite 3990

Woburn MA 01801, United States

Number of offices

6

Most active in

California · Connecticut · Florida · Illinois · Maine · Massachusetts · New Hampshire · North Carolina · Oklahoma · Pennsylvania · Texas · Virginia

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Leanne M

CFP®, Series 66

Kittery, ME

Integrity Financial Advisors, LLC

Leanne Martin is a CFP® with 19 years of industry experience, currently serving at Integrity Financial Advisors, LLC. She previously worked for Arete Wealth Advisors LLC and Arete Wealth Management LLC for 11 years. In addition to her advisory role, she is an independent insurance agent providing advice on health and life insurance. Integrity Financial Advisors serves individuals, high-net-worth clients, trusts, estates, and charitable organizations by offering portfolio management through third-party managers alongside financial consulting and retirement/IRA rollover advice. The firm primarily recommends active, discretionary management implemented by affiliated advisers and monitors client accounts with regular performance reporting.

Passive / index investing Wealth management
user avatar

David S

Series 63, Series 65

Tolland, CT

Integrity Financial Advisors, LLC

David Schubach is a financial advisor with Integrity Financial Advisors, LLC, holding Series 63 and Series 65 licenses and bringing 29 years of industry experience. He previously worked at New Frontier Advisors for eight years before joining Integrity Financial Advisors in 2025. Integrity Financial Advisors serves individuals, high-net-worth clients, trusts, estates, and charitable organizations by offering portfolio management through third-party managers alongside financial consulting and retirement/IRA rollover advice. The firm primarily recommends active, discretionary management implemented by affiliated advisers and monitors client accounts through model portfolios and third-party managers.

Passive / index investing Wealth management
user avatar

Michael K

ChFC®, Series 63

Forest, VA

Integrity Financial Advisors, LLC

Michael Koontz is a ChFC® credentialed financial advisor with 50 years of industry experience. He has worked at Integrity Financial Advisors, LLC since 2021 and previously held roles at Jewell Financial Services, Inc., Prosperity Wealth Management, Inc., and Fortune Financial Services, Inc. Outside of financial advising, he is involved in telemedicine services related to health care insurance. Integrity Financial Advisors serves individuals, high-net-worth clients, trusts, estates, and charitable organizations by offering portfolio management through third-party managers alongside financial consulting and retirement advice. The firm emphasizes active, discretionary management using model portfolios and third-party managers, providing ongoing monitoring and client reporting.

Passive / index investing Wealth management
user avatar

Lori D

Series 65

Simi Valley, CA

Integrity Financial Advisors, LLC

Lori Day is a financial advisor at Integrity Financial Advisors, LLC with 11 years of industry experience. She holds a Series 65 designation and has worked at Blue Ocean Capital Management, Virtue Capital Management, and Horter Investment Management. Lori is also the owner of Day Street Financial & Insurance Services, where she sells insurance annuities and Medicare Advantage plans. Integrity Financial Advisors serves individuals, high-net-worth clients, trusts, estates, and charitable organizations by providing portfolio management through third-party managers along with financial consulting and retirement advice. The firm emphasizes active, discretionary management using model portfolios and affiliated third-party managers, offering ongoing monitoring and performance reporting.

Passive / index investing Wealth management
user avatar

Christian B

Series 65

Lansdale, PA

Integrity Financial Advisors, LLC

Christian Bockrath is a financial advisor at Integrity Financial Advisors, LLC in Lansdale, PA. He holds a Series 65 designation and has been in the industry since 2025. Prior to his current role, he has experience working with Advanced Financial Partners, Eagle Fence Company, and Prudential. Integrity Financial Advisors serves individuals, high-net-worth clients, trusts, estates, and charitable organizations, providing portfolio management through third-party managers along with financial consulting and retirement/IRA rollover advice. The firm primarily recommends active, discretionary management via affiliated investment advisers and third-party managers, offering ongoing monitoring and client reporting.

Passive / index investing Wealth management
user avatar

Robert H

Series 63, Series 65

Lower Gwynedd, PA

Integrity Financial Advisors, LLC

Robert Held is a financial advisor at Integrity Financial Advisors, LLC with 43 years of industry experience. He holds Series 63 and Series 65 licenses and has worked at firms including Prosperity Wealth Management, Gwynedd Wealth Partners, and Penn Mutual Life Insurance Company. Outside of his advisory role, he is president and partner of an insurance brokerage, Advanced Financial Partners, LLC, where he is involved in life insurance sales and services. Integrity Financial Advisors serves individuals, high-net-worth clients, trusts, estates, and charitable organizations by providing portfolio management through third-party managers along with financial consulting and retirement planning. The firm primarily recommends active, discretionary management using affiliated investment advisers and model portfolios, monitoring accounts monthly and providing quarterly performance reports.

Passive / index investing Wealth management
user avatar

Atencio M

Series 65

Kittery, ME

Integrity Financial Advisors, LLC

Atencio Martin is a financial advisor at Integrity Financial Advisors, LLC with one year of industry experience and a Series 65 credential. Prior to joining the firm, he held positions in various companies including Zoominfo Technologies Inc. and Cellular Sales. Integrity Financial Advisors serves individuals, high-net-worth clients, trusts, estates, and charitable organizations by providing portfolio management through third-party managers along with financial consulting and retirement/IRA rollover advice. The firm primarily uses active, discretionary management via affiliated investment advisers and third-party portfolio managers, offering ongoing guidance and performance monitoring.

Passive / index investing Wealth management
user avatar

Lacey R

Series 63, Series 65

Edmond, OK

Integrity Financial Advisors, LLC

Lacey Roberts is a financial advisor with Integrity Financial Advisors, LLC in Edmond, OK, holding Series 63 and Series 65 licenses and bringing 25 years of industry experience. Her prior roles include positions at CAPE Securities, Inc., Cape Investment Advisory, Inc., WBB Securities, LLC, and Keystone Capital, Inc. She is also the owner of SafeInsure Plus, LLC, an insurance agency, and is involved in occasional fixed insurance product sales. Integrity Financial Advisors serves individuals, high-net-worth clients, trusts, estates, and charitable organizations by providing portfolio management through third-party managers along with financial consulting and retirement planning. The firm primarily recommends active, discretionary management using affiliated investment advisers and model portfolios while monitoring and adjusting client accounts as needed.

Passive / index investing Wealth management
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