Jemma Financial Services logo

Jemma Financial Services

Updated today

Client assets under management

$110,409,732

Clients

312

24% high-net-worth

Advisors

5

of 5 employees

Firm type

Team

5-30 advisors or >$500M in AUM

Clients per advisor

62

Typical

Average account size

$353,877

About

Jemma Financial Services is an SEC‑registered, five‑advisor team that manages roughly $140 million for about 312 clients, serving individuals (both non‑high‑net‑worth and high‑net‑worth), as well as pension plans, charities, corporations, and government entities. Its client work centers on ongoing portfolio management with integrated financial planning (financial planning is incorporated into portfolio services, often using MoneyGuidePro) rather than offering stand‑alone planning engagements.

The firm implements five model portfolios ranging from conservative to aggressive, built primarily with ETFs and mutual funds, and generally manages client accounts on a discretionary basis with periodic rebalancing and investment‑committee oversight. Investment decisions are informed by quantitative screens (peer performance, alpha, risk‑adjusted returns, expense ratios, manager tenure), manager due diligence, and third‑party research, and portfolios are tailored to clients’ objectives and any reasonable restrictions they impose.

Two features that distinguish Jemma from many peers are its personnel’s broker‑dealer registrations and an affiliation with another registered investment adviser that sponsors registered investment companies; the brochure discloses these relationships, the potential for additional compensation in non‑advisory contexts, and steps the firm takes to address conflicts (including excluding advisory fees on assets invested in the affiliated funds). The firm also typically requires custody at specific broker‑dealers (Charles Schwab or Wells Fargo First Clearing) and notes it may receive certain custodial services and benefits, which it says are monitored through its compliance program.

Client services

Financial planning Portfolio management Retirement plan services

Expertise

Retirement income strategy Income planning Passive / index investing Active portfolio management

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Fee options

Percentage

$1 - $250,000: 1.50% $250,001 - $500,000: 1.25% $500,001 - $1,000,000: 1.00% $1,000,001 - $2,000,000: 0.90% $2,000,001 - $3,000,000: 0.75% $3,000,001+: Negotiable

Main office location

Jemma Financial Services

810 Gleneagles Court, Suite 109

Baltimore MD 21286, United States

Number of offices

3

Most active in

Colorado · Connecticut · Delaware · District of Columbia · Florida · Illinois · Maine · Maryland · Michigan · New Hampshire · New Jersey · New York · North Carolina · Pennsylvania · South Carolina · Texas · Virginia

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Brian N

Series 63, Series 66

Baltimore, MD

Jemma Financial Services

Brian Nelson is a financial advisor with Jemma Financial Services, holding Series 63 and Series 66 credentials and over 31 years of industry experience. He has held roles at Foreside Fund Services, Jemma Investment Advisors, Eulav Securities, and founded Harborside Sales Group, where he serves as president. Nelson also serves as president of Cromwell Investment Advisors and is treasurer for Total Fund Solutions. Jemma Financial Services is an SEC-registered advisory firm serving individual investors, pension and profit-sharing plans, charitable organizations, and other entities. The firm manages approximately $146 million across a five-person team and delivers investment advice primarily through model portfolios built with ETFs and mutual funds, incorporating financial planning into its portfolio management services.

Retirement income strategy Income planning Passive / index investing Active portfolio management
user avatar

William C

CFA®

Baltimore, MD

Jemma Financial Services

William Cevallos is a CFA® charterholder with seven years of industry experience. He has been with Jemma Financial Services since 2019 and previously worked at PNC Bank for 22 years. Jemma Financial Services is an SEC-registered advisory firm that manages approximately $146 million for about 347 clients, including individual investors, pension and profit-sharing plans, and charitable organizations. The firm delivers investment advice primarily through model portfolios constructed with ETFs and mutual funds, incorporating financial planning into its portfolio management services.

Retirement income strategy Income planning Passive / index investing Active portfolio management
user avatar

Stephen B

CFP®, Series 63, Series 65, Series 66

Baltimore, MD

Jemma Financial Services

Stephen Baird is a CFP® with 18 years of experience in the financial industry. He is currently with Jemma Financial Services and has held roles at firms including Foreside Fund Services, LLC and Harborside Sales Group, LLC. Outside of his advisory work, he serves on the board of the MECP2 Duplication Foundation, a public charity that supports families and furthers research. Jemma Financial Services is an SEC-registered advisory firm serving individual investors, pension and profit-sharing plans, charitable organizations, and other entities. The firm manages approximately $146 million for about 347 clients through a five-person advisory team, providing ongoing portfolio management integrated with financial planning, primarily using model portfolios built with ETFs and mutual funds tailored to client risk profiles.

Retirement income strategy Income planning Passive / index investing Active portfolio management
user avatar

Gay W

Series 63, Series 65, Series 66

Baltimore, MD

Jemma Financial Services

Gay Wagner is a financial advisor at Jemma Financial Services with 10 years of industry experience. She holds the Series 63, Series 65, and Series 66 licenses. Prior to joining Jemma Investment Advisors in 2021, she worked at Brown Advisory from 2014 to 2021. Jemma Financial Services is an SEC-registered advisory firm serving individual investors, pension and profit-sharing plans, charitable organizations, and other entities. The firm manages approximately $146 million for about 347 clients and delivers investment advice primarily through model portfolios that range from conservative to aggressive risk profiles, incorporating financial planning services within ongoing portfolio management.

Retirement income strategy Income planning Passive / index investing Active portfolio management
user avatar

Katharine D

Series 63, Series 65

Baltimore, MD

Jemma Financial Services

Katharine Dudley is a financial advisor at Jemma Financial Services with five years of industry experience. She holds Series 63 and Series 65 licenses and has worked at Jemma Investment Advisors LLC since 2018. Prior to that, she was with Becket Hitch, LLC and J. Hillburn Consultant. Dudley also serves as operations manager at JFS Advisory. Jemma Financial Services is an SEC-registered advisory firm serving individual investors, pension and profit-sharing plans, charitable organizations, and other entities. The firm manages approximately $146 million for about 347 clients through a five-person advisory team, offering ongoing portfolio management integrated with financial planning and using model portfolios across a range of risk profiles.

Retirement income strategy Income planning Passive / index investing Active portfolio management
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