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K2 Financial Inc.

Updated today

Client AUM

$191,370,886

Clients

393

Advisors

8

of 10 employees

About

K2 Financial is a registered investment adviser operating with a team of eight advisors and managing about $191.6 million on behalf of roughly 393 clients. The firm provides wealth and investment management, financial planning, and retirement-plan advisory services (including ERISA 3(21) oversight and 3(38) investment management) for individuals, high‑net‑worth clients, trusts, estates and retirement plans.

The firm generally pursues a primarily long‑term, discretionary portfolio approach while offering non‑discretionary options, using mutual funds, ETFs, stocks, bonds, options and third‑party/independent managers to implement strategies. K2 Financial treats cash as an asset class, uses Dimensional Fund Advisors (DFA) funds on its platform, and has a documented Artificial Intelligence policy that limits AI use to pre‑approved tools with human review and vendor due diligence.

Compared with many team firms, K2 Financial discloses the use of compensated promoters/endorsements to introduce prospective clients and describes affiliated business relationships that can generate additional revenue, including an affiliated tax‑preparation practice and an affiliated insurance agency; certain advisory personnel are also registered representatives of a broker‑dealer. The firm also participates on institutional custodian platforms (Schwab and SEI), discloses past financial assistance related to the purchase of a book of business, and details how those operational and affiliation arrangements may affect product access and client transitions.

Client services

Financial planning Portfolio management Pension consulting Selection of other advisers

Expertise

Retirement plans for business owners (SEP, solo 401k) Income planning Active portfolio management Tax-loss harvesting

Occupation focus

Retired Founder/Business Owner

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Fee options

Fixed

Fixed fees for financial planning engagements ranging from $500 to $10,000.

Percentage

$0+: 0.50% annually (minimum) +: up to 1.35% annually (maximum)

Commissions

Certain Advisory Persons receive commissions as registered representatives of Lincoln Investment Planning and from insurance sales; these commissions are separate and in addition to advisory fees.

Project-based

$250 to $400 per hour for financial planning services.

Other

Fee-only: Investment advisory fees typically range from 0.50% to 1.35% annually; fees are negotiable.

Main office

233 South Glendora Avenue

Glendora CA 91741

Advisors at this office

8

Most active in

California · Hawaii · Nebraska · Nevada · Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Kevin K

CFP®, CFA®, Series 63

Glendora, CA

K2 Financial Inc.

Kevin Kurimoto is a CFP® and CFA® with 23 years of industry experience. He is a co-owner and Chief Investment Officer at K2 Financial Inc., where he has worked since 2019. His prior experience includes 11 years at Legend Equities Corporation and nine years at Lincoln Investment. Outside of his advisory role, Kurimoto serves as Treasurer and board member of the Glendora Public Library Friends Foundation, where he reviews investment recommendations for the foundation’s endowment. K2 Financial provides wealth and investment management, financial planning, and retirement-plan advisory services to individuals, high-net-worth clients, trusts, estates, and retirement plans. The firm’s investment approach is primarily long-term and tailored to each client, utilizing a range of investment vehicles including mutual funds, ETFs, individual securities, and third-party managers.

Retirement plans for business owners (SEP, solo 401k) Income planning Active portfolio management Tax-loss harvesting Retired Founder/Business Owner
user avatar

Allison K

Series 66

Glendora, CA

K2 Financial Inc.

Allison Kapadia is a financial advisor at K2 Financial Inc. with nine years of industry experience. She holds a Series 66 designation and has held positions at Lincoln Investment and Legend Advisory, LLC. In addition to her advisory role, she is a 25% owner and tax preparer at Krellwitz, Kurimoto & Associates, managing firm operations and preparing tax returns for clients. K2 Financial is a registered investment adviser with a team of eight advisors managing approximately $191.6 million for individuals, high-net-worth clients, trusts, estates, and retirement plans. The firm employs a primarily long-term, discretionary investment approach using mutual funds, ETFs, stocks, bonds, options, and third-party managers, and operates affiliated businesses including a tax-preparation practice and an insurance agency.

Retirement plans for business owners (SEP, solo 401k) Income planning Active portfolio management Tax-loss harvesting Retired Founder/Business Owner
user avatar

Travis B

Series 66

Glendora, CA

K2 Financial Inc.

Travis Bettfreund is a financial advisor at K2 Financial Inc. with nine years of industry experience. He holds the Series 66 designation and has previously worked at Merrill Lynch, Pierce, Fenner & Smith Incorporated. Bettfreund is a co-owner and director of advisors at K2 Financial and has ownership interests in related affiliated entities. K2 Financial is a registered investment adviser with a team of eight advisors managing approximately $191.6 million for about 393 clients. The firm offers wealth and investment management, financial planning, and retirement-plan advisory services, employing a primarily long-term, discretionary portfolio approach using a range of investment vehicles including mutual funds, ETFs, stocks, bonds, and options.

Retirement plans for business owners (SEP, solo 401k) Income planning Active portfolio management Tax-loss harvesting Retired Founder/Business Owner
user avatar

Rene R

Series 63, Series 65

Glendora, CA

K2 Financial Inc.

Rene Rodriguez is a financial advisor at Lincoln Investment with 13 years of industry experience. He holds Series 63 and Series 65 licenses and has worked previously at The Legend Group before joining Lincoln Investment and K2 Financial Inc. Outside of his advisory work, he is the owner of a website for music enthusiasts and is active as an artist. Lincoln Investment is an SEC-registered investment adviser and broker-dealer with approximately $18.9 billion in assets under management and a network of nearly 900 advisors. The firm serves individuals, employers, retirement plan participants, charitable organizations, corporations, and other investment advisers, offering a range of financial planning, custom portfolios, model portfolios, and third-party manager access.

Retirement plans for business owners (SEP, solo 401k) Income planning Active portfolio management Tax-loss harvesting Retired Founder/Business Owner
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Matthew P

CFP®, Series 66

Glendora, CA

K2 Financial Inc.

Matthew Phillips is a CFP® professional with nine years of experience in financial advisory services. He is associated with Lincoln Investment and also serves as an Investment Adviser Representative at K2 Financial. His background includes roles at Legend Advisory LLC and Waddell & Reed Inc., as well as work in the rideshare industry with LYFT and UBER. Lincoln Investment is an SEC-registered investment adviser and broker-dealer managing approximately $18.9 billion in assets. The firm serves a diverse client base including individuals, employers, retirement plan participants, and charitable organizations, offering financial planning, custom and model portfolios, and access to third-party managers through both discretionary and non-discretionary account services.

Retirement plans for business owners (SEP, solo 401k) Income planning Active portfolio management Tax-loss harvesting Retired Founder/Business Owner
user avatar

Kyle D

Series 63, Series 65

Glendora, CA

K2 Financial Inc.

Kyle Douthit is a financial advisor with K2 Financial Inc. in Glendora, CA, holding Series 63 and Series 65 licenses and three years of industry experience. His work background includes roles at Lincoln Investment and various companies outside financial services. Outside of advising, he creates video content for JMK Ride, a skating-related brand. K2 Financial operates as a registered investment adviser with a team of eight advisors managing approximately $191.6 million. The firm offers wealth management, financial planning, and retirement-plan advisory services, employing a primarily long-term, discretionary portfolio strategy with a focus on diversified investments including mutual funds, ETFs, and third-party managers.

Retirement plans for business owners (SEP, solo 401k) Income planning Active portfolio management Tax-loss harvesting Retired Founder/Business Owner
user avatar

Omar V

Series 63, Series 65

Glendora, CA

K2 Financial Inc.

Omar Velasco is a financial advisor with K2 Financial Inc. in Glendora, CA, holding Series 63 and Series 65 licenses and four years of industry experience. His prior work includes roles at Lincoln Investment and AAA Life Insurance Company. Outside of advisory services, he manages a residential real estate investment business focused on acquiring, fixing, and flipping properties. K2 Financial is a registered investment adviser with a team of eight advisors, managing approximately $191.6 million for nearly 400 clients. The firm offers wealth and investment management, financial planning, and retirement-plan advisory services, employing a primarily long-term, discretionary portfolio approach using a diversified mix of investment vehicles and a documented policy on artificial intelligence tools.

Retirement plans for business owners (SEP, solo 401k) Income planning Active portfolio management Tax-loss harvesting Retired Founder/Business Owner
user avatar

Jacob G

CFP®, Series 66

Glendora, CA

K2 Financial Inc.

Jacob Gorman is a CFP® professional with three years of industry experience, currently serving as a financial advisor at Lincoln Investment. His prior roles include positions at Fidelity Investments, Bank of America, Merrill, and K2 Financial. Outside of his advisory work, he serves as treasurer for the Rotary Club of Glendora, managing financial reporting and processing donations for the nonprofit. Lincoln Investment is an SEC-registered investment adviser and broker-dealer managing approximately $18.9 billion in assets with a network of nearly 900 advisors. The firm serves individuals, employers, retirement plan participants, charitable organizations, and corporations, providing a range of financial planning and investment management services through both advisor-managed and programmatic strategies.

Retirement plans for business owners (SEP, solo 401k) Income planning Active portfolio management Tax-loss harvesting Retired Founder/Business Owner
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