Lanier Financial Group LLC
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About
Lanier Financial Group LLC advises individuals and families as well as corporations (for-profit and nonprofit), trusts, estates and charitable organizations, offering discretionary and non-discretionary portfolio management across taxable, tax‑deferred and tax‑free accounts in addition to comprehensive financial and business planning services. Engagements include management of retirement accounts (401(k), Roth 401(k), SEP IRA, defined benefit plans), IRAs, donor‑advised funds, and planning delivered on an hourly, flat‑fee, or asset‑included basis.
The firm’s investment process blends fundamental, technical and cyclical analysis and implements strategies such as separate managed accounts, dividend-and-income models, and growth models tailored to client goals, risk tolerance, tax status and liquidity needs. Its permitted investment instruments include stocks, bonds, ETFs, currencies, options and warrants, and the brochure discloses use of derivatives in managed accounts and related leverage/counterparty and operational risks (including risks tied to AI/ML used by service providers), with periodic due diligence on vendors.
Noteworthy operational features include that some supervised persons hold insurance licenses and at least one principal works as a Certified Public Accountant in an outside practice, and the firm’s ownership is held through NJH LFG Holdings, LLC. The firm operates with a six‑advisor team managing over $200 million and routinely provides business‑focused planning services (business valuation, sale/transition planning and expert‑witness work), which are less common service emphases among similarly sized advisory teams.
Client services
Expertise
Occupation focus
Fee options
Flat fees available for specific financial planning services; minimum initial planning fee $450
$0 - $500,000: 1.50% $500,001 - $1,500,000: 1.25% $1,500,001 - $3,000,000: 1.10% $3,000,001 - $5,000,000: 1.00% $5,000,001 - $10,000,000: 0.85% $10,000,001+: Negotiable
$150-$300 per hour (Associate Advisor: $150/hour; Senior Advisor: $275/hour; Expert witness work: $300/hour)
Ongoing service fees for financial plans billed at minimum $50 per month up to 0.50% of base household income or included in Asset Management Fee
Minimum fee: $3,000 per year for asset management fee (minimum annual fee $600 combined asset management and/or planning fee)
Main office
See office490 N. Milledge Avenue
Athens GA 30601
Advisors at this office
5
Offices (2)
Most active in
Florida · Georgia · New Hampshire · Ohio
Also doing business as
Hriczo, Nathan J. · Lanier Financial Group LLC
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is active or affiliated with:
Insurance agent
They sell insurance products and may earn commissions on those sales.
Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
Is not active or affiliated with:
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Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
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Advisors at this firm
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