Lee Financial Group, Inc.

The firm provides individualized financial planning and wealth-management advice to individuals and families, including high-net-worth clients, trusts, estates, and charitable organizations. Its stated services include portfolio analysis, retirement and business planning, estate and tax planning, insurance review, employee benefits, and one-off consultations.

Advisory work is delivered through a data-gathering process and written financial plans, with follow-up consultations available on request; the firm does not act as a custodian or provide discretionary asset management, and clients may implement recommendations through the firm’s broker-dealer and affiliated advisory relationships or elsewhere. Investment analysis described in the brochure draws on fundamental, technical, and cyclical methods and recommendations may include mutual funds, ETFs, stocks, bonds and separately managed accounts; fees for planning are charged on fixed-fee or hourly terms rather than as a percentage of assets.

The firm’s principal maintains outside practices in law and real estate and also oversees a separate registered investment advisory entity, and the brochure discloses these affiliations and the allocation of time among those roles. That mix of legal and real-estate affiliations together with an hourly/fixed planning model and the absence of AUM-based asset management is atypical among firms in the investment-manager category and is identified in the brochure as a potential source of conflicts the firm seeks to manage.