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LifeSteps Financial

Updated today

Client assets under management

$427,162,672

Clients

669

14% high-net-worth

Advisors

6

of 9 employees

Firm type

Team

5-30 advisors or >$500M in AUM

Clients per advisor

112

Very High

Average account size

$638,509

About

LifeSteps Financial is a privately owned advisory firm that provides investment management, integrated financial planning, short-term cash management, and bill payment and reconciliation services to individuals, families, trusts, businesses, and retirement-plan participants. The firm manages both discretionary and non-discretionary accounts and offers access to sub-advisory strategies through an SMA platform in partnership with major custodians.

The firm’s investment process emphasizes asset allocation and diversification using Modern Portfolio Theory, with tactical asset-allocation overlays and an emphasis on ETFs and cash as a strategic asset; portfolios are tailored to each client’s time horizon, tax considerations, and risk tolerance. Financial planning is commonly provided as part of advisory relationships rather than as a separately billed service, and reviews are performed on an ongoing basis with formal account reviews at least quarterly.

Noteworthy operational features include a mid-sized advisory team managing roughly $443 million across several hundred client relationships, and an uncommon operational service offering — firm-facilitated bill payment and monthly reconciliation that can create custodial responsibilities and is subject to independent surprise examinations. The firm also discloses that some principals engage in outside financial-industry and real-estate activities (including a bank directorship and licensed real-estate brokerage in personal capacities), and requires clients to custody assets with major institutional custodians.

Client services

Financial planning Portfolio management Selection of other advisers Bill payment and reconciliation service

Expertise

Equity Recipients (RS/RSU, SOP, ESPP) Retirement income strategy Cash flow / budgeting Debt management College savings (529s, UTMA, etc.)

Occupation focus

Founder/Business Owner Executive

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Fee options

Percentage

$0 - $500,000: 1.50% $500,001 - $750,000: 1.25% $750,001 - $1,000,000: 1.00% $1,000,001 - $2,500,000: 0.80% $2,500,001 - $5,000,000: 0.70% $5,000,001 - $7,500,000: 0.60% $7,500,001 - $10,000,000: 0.50% $10,000,001 - $15,000,000: 0.45% $15,000,001+: Negotiable

Other

Minimum fee: $6,000 annually minimum for Bill Payment and Reconciliation Service (negotiable) Fee-only: Yes, fee-only advisory services; no commissions

Main office location

LifeSteps Financial

250 West First Street, Suite 248

Claremont CA 91711, United States

Number of offices

4

Most active in

California · Missouri · Tennessee · Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Jorden B

Series 65

Claremont, CA

LifeSteps Financial

Jorden Bastien is a financial advisor at LifeSteps Financial with 13 years of industry experience. He holds a Series 65 designation and has been with LifeSteps Financial (formerly Foothill Financial Advisors, Inc.) since 2012. The firm serves individuals, families, high-net-worth clients, trusts, estates, businesses, retirement plan participants, and charitable organizations. LifeSteps Financial employs an ETF-centric investment approach based on Modern Portfolio Theory, offering discretionary and non-discretionary advisory services combined with integrated financial planning and a hands-on bill-payment and reconciliation service.

Equity Recipients (RS/RSU, SOP, ESPP) Retirement income strategy Cash flow / budgeting Debt management College savings (529s, UTMA, etc.) Founder/Business Owner Executive
user avatar

Eric B

Series 65

Claremont, CA

LifeSteps Financial

Eric Bergquist is a financial advisor at LifeSteps Financial with 10 years of industry experience. He holds a Series 65 designation and has been with LifeSteps Financial since 2015, including its predecessor entity, Foothill Financial Advisors, Inc. LifeSteps Financial serves individuals, families, high-net-worth clients, trusts, estates, businesses, retirement plan participants, and charitable organizations. The firm employs an ETF-centric investment approach based on Modern Portfolio Theory, incorporates tactical asset allocation, and provides integrated financial planning alongside discretionary and non-discretionary advisory services.

Equity Recipients (RS/RSU, SOP, ESPP) Retirement income strategy Cash flow / budgeting Debt management College savings (529s, UTMA, etc.) Founder/Business Owner Executive
user avatar

Gladys L

Series 63, Series 66

Claremont, CA

LifeSteps Financial

Gladys Limones is a financial advisor at LifeSteps Financial with 18 years of industry experience. She has been with LifeSteps Financial (formerly Foothill Financial Advisors, Inc.) since 2010. Limones holds Series 63 and Series 66 licenses. LifeSteps Financial serves individuals, families, high-net-worth clients, trusts, estates, businesses, retirement plan participants, and charitable organizations. The firm employs an ETF-centric investment approach based on Modern Portfolio Theory, offering discretionary and non-discretionary advisory services alongside integrated financial planning and a bill-payment and reconciliation service.

Equity Recipients (RS/RSU, SOP, ESPP) Retirement income strategy Cash flow / budgeting Debt management College savings (529s, UTMA, etc.) Founder/Business Owner Executive
user avatar

Marylynn F

Series 65

Richland, MO

LifeSteps Financial

Marylynn Ford is a Series 65-licensed financial advisor with 14 years of experience at LifeSteps Financial, where she has worked since 2012. She is based in Richland, MO, and is one of three advisors at the firm. LifeSteps Financial serves a diverse client base including individuals, families, high-net-worth clients, trusts, estates, businesses, retirement plan participants, and charitable organizations. The firm employs an ETF-centric investment approach based on Modern Portfolio Theory, with tactical asset allocation and strategic use of cash, and integrates financial planning into its advisory services.

Equity Recipients (RS/RSU, SOP, ESPP) Retirement income strategy Cash flow / budgeting Debt management College savings (529s, UTMA, etc.) Founder/Business Owner Executive
user avatar

Henry F

Series 63, Series 65

Claremont, CA

LifeSteps Financial

Henry Ford Jr. is a financial advisor at LifeSteps Financial with 22 years of industry experience. He has been with LifeSteps Financial (formerly Foothill Financial Advisors, Inc.) since 2010. Ford holds Series 63 and Series 65 licenses and serves as a director at LifeSteps Bank and Trust, where he consults on business planning and credit committee matters. LifeSteps Financial serves individuals, families, high-net-worth clients, trusts, estates, businesses, retirement plan participants, and charitable organizations. The firm employs an ETF-centric investment approach based on Modern Portfolio Theory, incorporating tactical asset allocation and regular portfolio rebalancing, alongside integrated financial planning and a bill-payment and reconciliation service.

Equity Recipients (RS/RSU, SOP, ESPP) Retirement income strategy Cash flow / budgeting Debt management College savings (529s, UTMA, etc.) Founder/Business Owner Executive
user avatar

M'lissa B

Series 65

Claremont, CA

LifeSteps Financial

M’lissa Brillhart is a financial advisor at LifeSteps Financial with six years of industry experience. She holds a Series 65 designation and has a background that includes roles at several real estate firms, such as Champions Real Estate and Realty Masters & Associates. LifeSteps Financial serves a diverse client base including individuals, families, high-net-worth clients, trusts, estates, businesses, retirement plan participants, and charitable organizations. The firm employs an ETF-centric investment approach based on Modern Portfolio Theory, incorporating tactical asset allocation and regular portfolio rebalancing, alongside integrated financial planning and specialized services such as bill payment and reconciliation.

Equity Recipients (RS/RSU, SOP, ESPP) Retirement income strategy Cash flow / budgeting Debt management College savings (529s, UTMA, etc.) Founder/Business Owner Executive
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