Midwest Financial Group LLC
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
Client AUMClient assets under management
$552,270,781
Clients
931
Advisors
11
of 11 employees
About
Midwest Financial Group advises individuals, families, businesses, and retirement plans, providing discretionary and non-discretionary portfolio management, financial planning, and retirement-plan services. The firm also sponsors a fee-based wrap fee investment management program that bundles portfolio management, custodial, reporting, and clearing services (see Form ADV Part 2A, Appendix 1).
The firm’s investment approach follows the tenets of modern portfolio theory, emphasizing globally diversified portfolios implemented primarily with mutual funds and exchange-traded funds, and informed by fundamental security analysis as well as market trend and economic cycle analysis. Clients’ risk profiles and objectives are documented and used to tailor strategies, with clients able to grant discretionary trading authority or retain approval over transactions.
Midwest operates as a multi-advisor team and managed approximately $566,081,879 in client assets as of 12/31/2025, the majority of which ($559,354,347) was managed on a discretionary basis. The firm’s structure includes advisors conducting business under separate trade names and legal entities for accounting and tax purposes, and some associated persons are licensed insurance agents who may recommend insurance products (a disclosed conflict of interest).
Client services
Expertise
Fee options
Fixed fees for financial planning services, negotiated per engagement
Account minimum: $1,000 Minimum fee: Minimum annual fee of $1,000 per retirement plan Fee-only: Financial planning fees quoted as fixed amounts, negotiated case-by-case
Main office
7400 W 130th Street, Suite 100
Overland Park KS 66213
Advisors at this office
11
Most active in
Alabama · California · Colorado · Florida · Illinois · Iowa · Kansas · Louisiana · Missouri · Nebraska · Oklahoma · Texas
Also doing business as
Alpha Asset Management · Fresh Financial Planning · Midwest Financial Group LLC · Midwest Financial Partners · Ms Financial Resources
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is not active or affiliated with:
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Insurance agent
They sell insurance products and may earn commissions on those sales.
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Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Advisors at this firm
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