Moore Financial Strategies, LLC

Moore Financial Strategies is a fee-only, holistic financial planning firm that works primarily with middle‑income individuals and families, providing comprehensive services that cover tax planning and preparation, estate-plan review, insurance analysis, retirement planning, and small‑business planning. Services are delivered through ongoing retainers, narrower project engagements, and short financial reviews rather than through continuous discretionary portfolio management.

The firm frames investment recommendations around each client’s tax situation, risk tolerance, and goals, drawing on public research (e.g., Morningstar) and favoring no‑load mutual funds, ETFs, government securities, and bonds. Rather than charging percentage‑of‑assets fees or debiting clients’ custody accounts, the adviser uses fixed retainers and project fees and generally implements trades on a non‑discretionary basis with clients retaining custody of assets.

Noteworthy distinctions include advising a substantial aggregate of client marketable assets while characterizing relationships as planning‑focused rather than regulatory assets under management, and integrating tax return preparation into its open retainer offering along with a one‑time credit to assist with estate‑document attorney fees. The firm operates on a pure fee‑only basis, does not accept commissions or third‑party compensation, and takes an educational (non‑recommendation) approach to employer‑plan rollovers.