Coppell, TX Office

Parallel Advisors serves individuals (including high‑net‑worth clients), business entities, retirement plans, trusts, estates and charitable organizations with discretionary portfolio management, financial planning, and retirement plan consulting. The firm also offers stand‑alone financial planning and tax preparation services and can recommend independent managers and private investment funds as part of client implementations.

Investment management typically allocates across fixed income, mutual funds, exchange‑traded funds and independent managers using fundamental, technical and cyclical analysis, with strategies that can include covered‑call and other options transactions. Parallel treats cash as an asset class, manages model portfolios, and uses technology platforms (eMoney, ByAllAccounts, Plaid and Pontera) to consolidate and, where authorized, implement tax‑efficient rebalancing in held‑away accounts; it also uses adviser‑only vehicles such as Dimensional funds and may employ interval or private fund allocations when suitable.

Noteworthy aspects that differ from many peers include an affiliated trust company that the firm may recommend for fiduciary services, a formal policy governing limited use of artificial intelligence tools, and the routine integration of held‑away account management through the Pontera platform. The firm’s participation in Fidelity’s WAS referral program, receipt of custodian support services, use of third‑party class‑action filing services and occasional allocations to less liquid products introduce operational and potential conflict‑of‑interest considerations clients should review.