Swansboro, NC Office

PracticeCFO Investments provides investment management, strategic personal and business financial planning, retirement plan advisory, insurance placement, and tax and accounting services to individuals, high-net-worth clients, trusts, estates, charitable organizations, and employer-sponsored retirement plans. The firm manages roughly $401.6 million for about 211 clients and offers both discretionary portfolio management and written financial planning engagements.

The firm implements a hybrid investment approach that uses Modern Portfolio Theory as its foundation, combining low-cost, passive ETFs as portfolio cores with tactical asset-allocation decisions and formal Investment Policy Statements to guide execution and periodic rebalancing. PracticeCFO documents client goals, financial and emotional risk capacity, and deploys a four-step process (profile, IPS, execution, and monitoring), with regular reporting and coordination with clients’ tax professionals.

PracticeCFO is affiliated with an accounting firm (PracticeCFO LLP) and discloses that one principal devotes substantial time to tax and accounting work, with accounting and tax services offered under separate agreements — a relationship the brochure identifies as a potential conflict of interest. The firm also discloses and uses hypothetical performance and other performance results in its materials and provides investment projections in its IPS-related analyses, along with occasional insurance placement services that generate customary commissions.