Union, NJ Morris Avenue Office

Team
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PRIMERICA Advisors

Institution

Firm-wide stats for PRIMERICA Advisors

Total advisors

4,012

Across 1,248 offices

Clients per advisor

17 Very Low

Avg AUM per client

$228,117 Very Low

HNW client ratio

3% Very Low

About

Primerica Advisors is the sponsor and discretionary portfolio manager of a wrap-fee asset management program that serves primarily individual investors (including both non-HNW and high-net-worth clients), as well as corporate and charitable clients. The firm operates at scale — roughly 3,698 financial advisors, about 1,829 offices, and approximately $15.5 billion in AUM — and delivers advisory services through advisors who collect client information and present model recommendations.

The Program relies largely on model-delivery strategies created and managed by unaffiliated asset managers, with a limited number of discretionary separately managed account options; an overlay manager (BNY Mellon Advisors) and Pershing custody/clearing support trade execution and account custody. Models span strategic, tactical, tax-managed and income-distribution approaches and the brochure discloses recently added models that allocate to exchange-traded funds investing in cryptocurrency; advisory arrangements are billed as percentage-of-AUM rather than on a fixed-fee basis.

Compared with many large institutional advisers, Primerica does not provide portfolio management for institutional clients, does not serve pension or profit‑sharing plan clients, and does not offer a formal “selection of other advisers” service for clients — features that the firm’s disclosure highlights as absent. The firm also discloses several program-specific operational features and conflicts (use of third‑party due diligence, certain proprietary fund limitations through its broker‑dealer, an exclusion of parent-company stock from Program accounts, and compensation arrangements tied to wrap fees and asset managers) that distinguish its program governance and product availability from some peers.

Based on PRIMERICA Advisors

Expertise

ESG / Sustainable investing Tax-loss harvesting Income planning

Based on PRIMERICA Advisors

Location

1767 Morris Avenue, Ste D

Union NJ 07083

Advisors at this office

9

Advisors at this office

user avatar

David D

Series 63, Series 65

Union, NJ

Primerica Advisors

David Douglas is a financial advisor with Primerica Advisors in Union, NJ, holding Series 63 and Series 65 licenses and one year of industry experience. His prior work includes roles at PFS Investments Inc., Primerica Financial Services, and Florida Financial Advisors. Primerica Advisors sponsors a wrap-fee asset management program primarily serving individual investors, including both non-high-net-worth and high-net-worth clients, as well as corporate and charitable entities. The firm employs a model-delivery investment approach managed by third-party asset managers and supports trading and custody through BNY Mellon Advisors and Pershing.

ESG / Sustainable investing Tax-loss harvesting Income planning
user avatar

Wiener N

Series 63, Series 65

Union, NJ

Primerica Advisors

Wiener Nivose is a financial advisor with Primerica Advisors, holding Series 63 and Series 65 licenses and bringing 10 years of industry experience. He has been with Primerica Advisors since 2016 and has additional experience at Primerica Financial Services and Nysdot. Outside of his advisory role, he is a co-owner of Fruit In Action LLC (Finact LLC), which provides assistance to people in Haiti. Primerica Advisors offers discretionary asset management through its Lifetime Investment Program, serving individual and high-net-worth clients with model-delivery strategies and discretionary separately managed account options. The firm curates third-party asset managers and uses a tiered wrap fee structure, maintaining oversight of its investment models and processes.

ESG / Sustainable investing Tax-loss harvesting Income planning
user avatar

Kenneth B

Series 63, Series 65

Union, NJ

Primerica Advisors

Kenneth Bryant is a financial advisor with Primerica Advisors in Union, NJ, holding Series 63 and Series 65 licenses with 24 years of industry experience. He has worked at PFS Investments Inc. since 2002 and has been affiliated with Primerica Financial Services since 1998. Bryant also engages in the sale of loan products and home-related services through Primerica Mortgage, LLC and Primerica Client Services, Inc. Primerica Advisors sponsors a wrap-fee asset management program primarily serving individual investors, including both non-high-net-worth and high-net-worth clients, as well as corporate and charitable clients. The firm employs model-driven investment strategies managed by unaffiliated asset managers and utilizes BNY Mellon Advisors and Pershing for trade execution and custody.

ESG / Sustainable investing Tax-loss harvesting Income planning
user avatar

Jonelle M

Series 66

Union, NJ

Primerica Advisors

Jonelle Mceachern is a Series 66-licensed advisor with Primerica Advisors, where she has worked since 2016 and has 16 years of industry experience. She also has ongoing involvement with Liveops Agent Services. In addition to her advisory role, she receives compensation for part-time referrals of home security and automation products through affiliated companies. Primerica Advisors offers discretionary asset management through its Lifetime Investment Program, which provides model-delivery strategies and a limited number of separately managed account options for individual and high-net-worth clients. The firm focuses on a wrap-fee structure and uses third-party asset managers with oversight from an independent consultant.

ESG / Sustainable investing Tax-loss harvesting Income planning
user avatar

Kevin G

Series 63, Series 65

Union, NJ

Primerica Advisors

Kevin Greene is a financial advisor with Primerica Advisors, holding Series 63 and Series 65 designations and offering 39 years of industry experience. He has been with Primerica Advisors since 1987 and has additional experience with Primerica Financial Services dating back to 1986. Greene operates a separate legal entity supporting Primerica business purposes and also receives compensation related to loan product sales and referrals for home security and automation services. Primerica Advisors sponsors a wrap-fee asset management program serving individual investors, corporate, and charitable clients. The firm employs model-driven investment strategies managed by third parties and provides advisory services through a large network of advisors across numerous offices.

ESG / Sustainable investing Tax-loss harvesting Income planning
user avatar

John W

Series 63, Series 65

Union, NJ

Primerica Advisors

John Wesley is a financial advisor with Primerica Advisors, holding Series 63 and Series 65 designations and four years of industry experience. He has previously worked in engineering and construction firms including PAK International Engineering and Construction and Para Engineers. In addition to his advisory role, he is involved in sales of investment-related products and refers home security and automation services through affiliated companies. Primerica Advisors manages a wrap-fee asset management program primarily serving individual investors, including both non-HNW and high-net-worth clients, as well as corporate and charitable clients. The firm operates at scale with approximately 3,698 advisors and $15.5 billion in assets under management, delivering model-based investment strategies supported by third-party asset managers and custodial services.

ESG / Sustainable investing Tax-loss harvesting Income planning
user avatar

Reuel F

Series 63, Series 65

Union, NJ

Primerica Advisors

Reuel Field is a financial advisor with Primerica Advisors in Bloomfield, NJ, holding Series 63 and Series 65 licenses and possessing 11 years of industry experience. He has been with Primerica Advisors and Primerica Financial Services since 2014 and previously worked at AeroTek. Outside of his advisory role, he is involved in the sale of home security and automation products through affiliated companies and operates Reuel Field & Associates, LLC for Primerica business purposes. Primerica Advisors provides discretionary asset management through its Lifetime Investment Program, offering model-delivery strategies and separately managed accounts to individual and high-net-worth clients. The firm curates third-party asset managers and employs a tiered wrap fee structure, focusing on retail clients rather than institutional or pension plans.

ESG / Sustainable investing Tax-loss harvesting Income planning
user avatar

Derly J

Series 63, Series 65

Union, NJ

Primerica Advisors

Derly Jean is a financial advisor with Primerica Advisors, holding Series 63 and Series 65 licenses and possessing 10 years of industry experience. She has worked at Primerica Advisors since 2015 and previously was employed at Barnes & Noble. Outside of advisory work, she is involved in a cleaning and laundry services partnership and holds a role as a mortgage loan originator with Cross Country Mortgage. Primerica Advisors provides discretionary asset management through its Lifetime Investment Program, which offers model-delivery strategies and a limited number of discretionary separately managed account options primarily to individual and high-net-worth clients. The firm uses third-party asset managers and a tiered wrap-fee structure for its investment solutions.

ESG / Sustainable investing Tax-loss harvesting Income planning
user avatar

Virginia G

Series 63, Series 65

Union, NJ

Primerica Advisors

Virginia Guanco Villanueva is a financial advisor with Primerica Advisors, holding Series 63 and Series 65 licenses and over 30 years of industry experience. She has worked with Primerica Advisors since 1995 and has a background that includes positions at Trinitas Regional Medical Center and Elizabeth General Medical Center School of Nursing. In addition to her advisory role, she is involved in the sale of loan products and home-related services through affiliated Primerica companies. Primerica Advisors provides discretionary asset management through its Lifetime Investment Program, offering model-delivery strategies and select separately managed accounts to individual and high-net-worth clients. The firm uses a tiered wrap-fee structure and curates third-party asset managers, delegating trading responsibilities while maintaining oversight of its investment models.

ESG / Sustainable investing Tax-loss harvesting Income planning
View complete list of advisors at this office
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