Prism Planning and Solutions Group

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Client assets under management

Clients

Advisors

of 5 employees

Firm type

Supported

1-4 advisors or >$200M in AUM

Clients per advisor

Very Low

Average account size

—

About

Prism Planning and Solutions Group is a newly organized, newly registered investment adviser that reports no regulatory assets under management and offers services to individuals, high‑net‑worth clients, charitable organizations, and other businesses. Its Form ADV describes a broad suite of retail offerings — financial planning, financial coaching and consulting, estate‑planning document services via a third‑party provider, investment advice, discretionary investment management, and bundled wealth management.

The firm’s stated investment approach emphasizes diversified asset allocation using ETFs and principles from modern portfolio theory, with a focus on low fees, lower volatility, and long‑term holding; portfolios are reviewed at least quarterly and rebalanced at least annually. Prism provides discretionary investment management only in the context of a financial advice engagement, and it may engage third‑party sub‑advisors to implement trading and rebalancing.

What is distinctive relative to many peers in the investment‑manager category is the mix of comprehensive retail planning and document delivery services alongside an investment‑management capability, while simultaneously reporting no AUM as a newly registered adviser. Operational practices of note include reliance on custodian fee‑deduction and standing letters of authorization for transfers, an explicit policy not to vote client proxies, and documented conflict controls through a written code of ethics and monitoring of personal trading.

Client services

Financial planning Portfolio management

Expertise

Cash flow / budgeting Retirement income strategy Equity compensation tax strategy

Occupation focus

Founder/Business Owner Executive

Fee options

Fixed

Financial Planning Services: $1,800 to $12,000; Financial Consulting Services: $500 to $10,000; Estate Planning base fees: $250 to $1,500 (with specific fees for certain documents ranging from $250 to $1,500, plus additional services at specified fees)

Percentage

$0 - $1,000,000: 0.90% $1,000,000 - $3,000,000: 0.80% $3,000,000 - $6,000,000: 0.70% $6,000,000 - >$6,000,000: 0.60%

Subscriptions

Financial Coaching Services: $100 to $1,000 per month; Ongoing Advice Services: $1,200 to $10,000 annually

Other

Minimum fee: Investment Management: minimum annual fee of $500; Wealth Management minimum annual fee of $2,000, $3,000 or $4,100 depending on client needs

Main office location

Prism Planning and Solutions Group

777 Westchester Ave., Suite 101

White Plains NY 10604, United States

Number of offices

Most active in

California · Connecticut · Florida · New Jersey · New York · Utah

Disclosures

Business activities & affiliations

Is not active or affiliated with:

Insurance agent

They sell insurance products and may earn commissions on those sales.

Broker-dealer / trader

They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.

Bank

They're affiliated with a bank that may offer its own financial products and services.

Trust company

They provide trust and estate administration services, typically for separate fees.

Fund sponsor

They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.

Accountant / CPA / tax prep

They offer tax and accounting services, typically for separate fees.

Lawyer

They provide legal services, typically billed separately.

Real estate agent

They facilitate real estate transactions and may earn commissions.

Other specialized services

They may provide services such as pension consulting or municipal advisory work, typically for separate fees.

Forms ADV

Form ADV Part 2: Client Brochure Form ADV Part 3: Client Relationship

Quick links

Website 914-475-7962

Advisors at this firm

Naoka N

Series 66

White Plains, NY

Prism Planning and Solutions Group

Naoka Nakagawa is a financial advisor at Prism Planning and Solutions Group with 23 years of industry experience. She holds a Series 66 designation and previously worked at Morgan Stanley Smith Barney and Insight Advisors, LLC. Nakagawa joined Prism Planning and Solutions Group in 2026. Prism Planning and Solutions Group is a newly registered investment adviser serving individuals, high-net-worth clients, charitable organizations, and businesses. The firm offers a broad range of retail services including financial planning, coaching, estate-planning document services, and discretionary investment management, with an investment approach focused on diversified asset allocation using ETFs and modern portfolio theory principles.

Cash flow / budgeting Retirement income strategy Equity compensation tax strategy Founder/Business Owner Executive

Julia P

CFP®, Series 63, Series 65

White Plains, NY

Prism Planning and Solutions Group

Julia Peloso Barnes is a CFP® with 41 years of industry experience. She is currently with Insight Advisors, LLC and has previously worked at Morgan Stanley. Barnes serves on the Board of Directors and is the Immediate Past President of the Estate Planning Council of Westchester, a nonprofit organization promoting the exchange of ideas among estate planning professionals. Insight Advisors, LLC manages over $712 million for individuals, high-net-worth clients, pension and profit-sharing plans, and business entities, supported by a multi-advisor team across four offices. The firm offers comprehensive portfolio management and financial planning services, employing a range of investment strategies tailored to client goals.

Cash flow / budgeting Retirement income strategy Equity compensation tax strategy Founder/Business Owner Executive

Brianna M

CFP®, Series 66

White Plains, NY

Prism Planning and Solutions Group

Brianna Melahn is a CFP® and holds a Series 66 license with six years of industry experience. She is currently with Prism Planning and Solutions Group and has prior experience at Insight Advisors, LLC and Morgan Stanley. Outside of finance, she is an administrator of a laundromat business. Prism Planning and Solutions Group serves individuals, high-net-worth clients, charitable organizations, and businesses, offering a range of retail services including financial planning, consulting, estate-planning document services, and discretionary investment management. The firm emphasizes diversified asset allocation using ETFs, low fees, and long-term holding, combining comprehensive planning and document delivery with investment management.

Cash flow / budgeting Retirement income strategy Equity compensation tax strategy Founder/Business Owner Executive

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