Alachua, FL Office

Anthony Swiderski is a financial advisor at Prosperity Capital Advisors with 10 years of industry experience. He holds Series 65 and Series 66 licenses. His prior roles include nearly a decade at LPL Financial and various positions in other industries, such as automotive sales at Key Acura of Gainesville. Prosperity Capital Advisors is an SEC-registered firm offering financial planning, consulting, and discretionary investment management to individual and high-net-worth clients, corporations, trustees, and retirement plans. The firm employs model-based, asset-allocation strategies with ongoing portfolio supervision and offers access to alternatives and structured products through third-party platforms.

John Jones is a CFP® and Series 65-licensed financial advisor with Prosperity Capital Advisors, bringing four years of industry experience. Prior to joining Prosperity, he has held roles at Blackwater Accounting & Tax Advisors and Heritage Financial Solutions. Outside of advisory work, Mr. Jones owns and operates Jones Farm & Custom, LLC, which focuses on beef cattle production and custom harvesting, and he serves on several committees and leadership roles within the Florida Farm Bureau Gilchrist County. Prosperity Capital Advisors is an SEC-registered enterprise advisory firm serving individual and high-net-worth investors, corporations, trustees, retirement plans, and other RIAs. The firm emphasizes model-based, asset-allocation investment strategies and ongoing portfolio supervision, utilizing a mix of third-party providers and advisor-directed portfolios.

Keith Heritage is a ChFC® credentialed financial advisor with 19 years of industry experience, currently with Prosperity Capital Advisors. He has held roles at firms including Cetera Advisor Networks and Central Florida Wealth Management. Outside of advising, he owns and operates Heritage Horses and Cattle, LLC, a horse and cattle farm. He also runs Heritage Tax Advisors, LLC, a tax preparation business. Prosperity Capital Advisors provides financial planning, consulting, and discretionary investment management to a diverse client base, including individuals, businesses, charitable organizations, and retirement plan sponsors. The firm employs a model-driven, multi-sleeved investment approach utilizing mutual funds, ETFs, SMAs, and alternative solutions across various platforms.