Prudent Money Financial Services
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
About
The firm provides fee-based money management and personal financial planning primarily to individual investors and also to pension and profit-sharing plans, trusts, estates, charitable organizations, and business entities. Services include the discretionary Prudent Management Account for ongoing portfolio management and standalone personal investment-advisor or hourly planning engagements.
The firm describes a contrarian, actively managed approach intended to perform in both bull and bear markets, using strategic and tactical asset allocation, trend analysis, and diversification. Portfolios are constructed from four strategy components—a mutual-fund core, fixed/guaranteed income, a market-direction sleeve that can use inverse and occasional leveraged/indexed funds, and a sector/trading sleeve—and clients are placed into one of three risk profiles determined by client discovery or a ten-question online risk assessment.
Compared with many independent, solo-advisor firms, the firm routinely produces client communications and education: it issues a biweekly client letter, offers no-fee seminars and workshops, and operates a radio program and supporting foundation, activities the brochure notes can occupy a substantial portion of the principal’s time. The firm also maintains an insurance brokerage activity (with potential commission income disclosed) and accepts certain institutional clients such as pension and profit-sharing plans, features that the brochure highlights as less common among peers.
Client services
Expertise
Fee options
$50,000 - $500,000: 1.50% $500,000 - $1,000,000: 1.00% $1,000,000 - $1,999,999: 0.85% $2,000,000 - $2,999,999: 0.70% $3,000,000+: Negotiable
Up to $200 per hour for financial planning services; $60 per hour for back-office/administrative services
Account minimum: $50,000 Minimum fee: $200 one-time portfolio management and consultation fee Fee-only: Personal financial planning charged at hourly rates up to $200/hour; $60/hour for back-office and administrative staff
Main office
16633 Dallas Parkway, Suite 275
Addison TX 75001
Advisors at this office
1
Most active in
Texas
Also doing business as
Prudent Money Financial Services · Rpbrooks Financial, Inc.
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is active or affiliated with:
Insurance agent
They sell insurance products and may earn commissions on those sales.
Is not active or affiliated with:
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Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Forms ADV
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