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Public Advisors LLC

Updated today

Client AUM

$18,797,471

Clients

4,521

Advisors

8

across 5 offices

About

Public Advisors serves primarily individual investors through an internet-only advisory platform, providing discretionary portfolio management across Treasury Accounts, Direct Index (DI) Accounts, and Generated Assets (GA) Accounts. The firm delivers services exclusively via its website and mobile app using automated software and does not offer standalone financial planning services.

The firm’s investment process is software-driven: clients choose Treasury ladders, select or customize benchmark indexes for direct indexing, or build custom indices with an AI tool called GenA, and Public Advisors executes discretionary trading, automated rebalancing, and tax-loss harvesting to pursue tracking and tax-efficiency objectives. Clients may customize DI and GA portfolios within set parameters but cannot place self-directed trades in those accounts, and the platform routinely uses fractional securities and scheduled rebalances to implement strategies.

Public Advisors is atypical for a team adviser in several respects: it manages more than 4,500 clients with eight advisors (well over 500 clients per advisor) and requires clients to open brokerage accounts at its affiliated broker-dealer, Public Investing, creating structural conflicts disclosed in the Brochure. The firm also publishes hypothetical and backtested performance through GenA, operates fractional-Treasury execution through a single liquidity provider (Moment Markets) with disclosed personnel investments, and offers an affiliate-paid membership program with deposit matches that are included in account values for advisory-fee calculations.

Client services

Portfolio management

Expertise

Tax-loss harvesting Passive / index investing Active portfolio management Wealth management

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Fee options

Percentage

$0 - $25,000: 0.29% $25,001 - $100,000: 0.24% $100,001 - $1,000,000: 0.19% $1,000,001 - $5,000,000: 0.14% $5,000,001+: 0.09%

Subscriptions

$20 per month or $200 per year (Public Investing's Reserve subscription fee, separate from advisory fees)

Other

Account minimum: $1,000

Main office

See office

530 Broadway, 4th Floor

New York NY 10012

Advisors at this office

3

Most active in

Alabama · Alaska · Arizona · Arkansas · California · Colorado · Connecticut · Delaware · District of Columbia · Florida · Georgia · Hawaii · Idaho · Illinois · Indiana · Iowa · Kansas · Kentucky · Louisiana · Maine · Maryland · Massachusetts · Michigan · Minnesota · Mississippi · Missouri · Montana · Nebraska · Nevada · New Hampshire · New Jersey · New Mexico · New York · North Carolina · North Dakota · Ohio · Oklahoma · Oregon · Pennsylvania · Puerto Rico · Rhode Island · South Carolina · South Dakota · Tennessee · Texas · Utah · Vermont · Virgin Islands · Virginia · Washington · West Virginia · Wisconsin · Wyoming

Also doing business as

Open To The Public Advisors · Public Advisors LLC · Public Advisors LLC. · Public.Com

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Michael P

Series 66

Denver, CO

Public Advisors LLC

Michael Percy is a financial advisor at Public Advisors LLC in Denver, CO, holding a Series 66 credential with two years of industry experience. Prior to joining Public Advisors, he worked at Fidelity Investments and was self-employed in various capacities. Outside of his advisory work, Percy is involved in music as an artist and manages an e-commerce business selling products on Amazon. Public Advisors serves individual investors through an internet-only platform, offering discretionary portfolio management with a software-driven investment process that includes Treasury ladders, direct indexing, and AI-customized portfolios. The firm manages a large client base using automated trading, rebalancing, and tax-loss harvesting to pursue tracking and tax-efficiency goals.

Tax-loss harvesting Passive / index investing Active portfolio management Wealth management
user avatar

Eric R

Series 66

Raleigh, NC

Public Advisors LLC

Eric Richaudeau is an advisor with Public Advisors LLC in Raleigh, NC, holding a Series 66 license and one year of industry experience. Prior to joining Public Advisors, he was involved with Public Holdings, Inc. and Open to the Public Investing, Inc. since 2021. Public Advisors primarily serves individual investors through an internet-only advisory platform, offering discretionary portfolio management via automated software for Treasury Accounts, Direct Index Accounts, and Generated Assets Accounts. The firm’s process focuses on software-driven portfolio customization, automated rebalancing, and tax-loss harvesting, delivered exclusively through its website and mobile app.

Tax-loss harvesting Passive / index investing Active portfolio management Wealth management
user avatar

Maria K

Series 63, Series 66

New York, NY

Public Advisors LLC

Maria Keith is a financial advisor with Public Advisors LLC in New York, NY, holding Series 63 and Series 66 licenses and 22 years of industry experience. Her career includes positions at Public Holdings, Inc., JW Cole Financial, Inc., Guardian Life Insurance Company, Park Avenue Securities, and Equitable Advisors. Outside of her advisory role, she serves as an arbitrator for FINRA and holds an administrative position with DLK Systems Engineering. Public Advisors LLC serves primarily individual investors through an internet-only platform, offering discretionary portfolio management via software-driven processes that include Treasury ladders, direct indexing, and AI-generated custom indices. The firm manages over 4,500 clients and delivers automated trading, rebalancing, and tax-loss harvesting services exclusively through its website and mobile app.

Tax-loss harvesting Passive / index investing Active portfolio management Wealth management
user avatar

Stephen S

Series 65, Series 66

New York, NY

Public Advisors LLC

Stephen Sikes is a financial advisor with Public Advisors LLC in New York, NY, holding Series 65 and Series 66 credentials and eight years of industry experience. His prior roles include consulting at McKinsey & Company and positions with Social Finance, Inc., SoFi Securities, and SoFi Wealth. Public Advisors serves primarily individual investors through an internet-only advisory platform that offers discretionary portfolio management with software-driven processes, including Treasury ladders, direct indexing, and AI-customized indexes. The firm manages over 4,500 clients via a team of eight advisors, delivering automated trading, rebalancing, and tax-loss harvesting exclusively through its website and mobile app.

Tax-loss harvesting Passive / index investing Active portfolio management Wealth management
user avatar

Austin M

Series 66

Raleigh, NC

Public Advisors LLC

Austin Mc Clure is a financial advisor with Public Advisors LLC in Raleigh, NC, holding a Series 66 designation and three years of industry experience. He has worked at Open to the Public Investing, Inc. and Public Holdings, Inc. since 2021. Outside of finance, Mc Clure is involved with Theatre Raleigh, assisting as a concessions assistant and sound board operator. Public Advisors operates an internet-only advisory platform serving primarily individual investors with discretionary portfolio management across Treasury Accounts, Direct Index (DI) Accounts, and Generated Assets (GA) Accounts. The firm uses software-driven processes, including AI tools and automated trading, to manage client portfolios focused on tax efficiency and tracking benchmarks.

Tax-loss harvesting Passive / index investing Active portfolio management Wealth management
user avatar

Trent M

Series 66

New York, NY

Public Advisors LLC

Trent Moran is a financial advisor at Public Advisors LLC in New York, NY, holding a Series 66 designation with two years of industry experience. He previously worked at LPL Financial LLC and has held various roles at Fairfield University, Kolmar Americas, Lincoln Surveying, The Big Cheese, and King Family Vineyards. Public Advisors serves primarily individual investors through an internet-only advisory platform, offering discretionary portfolio management with a software-driven investment process that includes Treasury ladders, direct indexing, and AI-customized indices. The firm provides services exclusively via its website and mobile app, focusing on automated trading, rebalancing, and tax-loss harvesting.

Tax-loss harvesting Passive / index investing Active portfolio management Wealth management
user avatar

Michael M

Series 66

Anhorage, KY

Public Advisors LLC

Michael Matzner is a financial advisor with Public Advisors LLC, holding a Series 66 designation and seven years of industry experience. His prior roles include positions at Ally Invest Advisors and Garton & Associates Financial Advisors, LLC. Outside of advising, he sells clothing and sneakers online and assists with property management tasks through a family business. Public Advisors serves individual investors through an internet-only advisory platform, providing discretionary portfolio management via automated software. The firm’s investment approach includes Treasury ladders, direct indexing, and AI-driven custom indices, focusing on automated rebalancing and tax-loss harvesting without offering standalone financial planning.

Tax-loss harvesting Passive / index investing Active portfolio management Wealth management
user avatar

Jonathan L

Series 63, Series 66

Missouri City, TX

Public Advisors LLC

Jonathan Lopez is a financial advisor at Public Advisors LLC with four years of industry experience. He holds Series 63 and Series 66 licenses and previously worked at Charles Schwab. Outside of finance, he works part-time on weekends as an eStore shopper for H-E-B. Public Advisors serves primarily individual investors through an internet-only advisory platform, offering discretionary portfolio management with a software-driven investment process that includes Treasury ladders, direct indexing, and AI-customized portfolios. The firm manages over 4,500 clients through eight advisors and delivers services exclusively via its website and mobile app.

Tax-loss harvesting Passive / index investing Active portfolio management Wealth management
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