Redwood Financial Planning, LLC logo

Redwood Financial Planning, LLC

Updated today

Client AUM

$386,971,458

Clients

621

Advisors

4

across 2 offices

About

Redwood Financial Planning serves individual and high‑net‑worth clients as well as pension and profit‑sharing plans, offering ongoing portfolio management, financial planning, and access to third‑party asset managers. The firm manages approximately $389 million in discretionary client assets and supports several hundred client relationships.

The firm’s investment approach couples fundamental analysis with tactical overlay strategies intended to reduce portfolio volatility while seeking to enhance returns; portfolios are primarily invested in mutual funds and exchange‑traded funds and are usually managed on a discretionary basis. Redwood also assists clients in selecting and monitoring third‑party managers and may place assets on sponsor‑specific platforms when appropriate.

Redwood’s brochure discloses industry affiliations that are less common among peer teams: advisory personnel are licensed to sell insurance and an advisor is a registered representative of a broker‑dealer, and the firm receives a portion of fees from third‑party managers and has custodial/broker‑dealer arrangements that provide research access. The firm describes policies to mitigate these conflicts—such as restrictions on certain trail compensation and a preference for no‑load funds in managed accounts—and reports no disciplinary events in its ADV.

Client services

Financial planning Portfolio management Selection of other advisers

Expertise

Wealth management General retirement planning General tax planning Cash flow / budgeting

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Fee options

Fixed

Flat project fees up to $20,000 for financial planning, negotiable

Percentage

$0 - $249,999: 1.50% $250,000 - $499,999: 1.35% $500,000 - $999,999: 1.20% $1,000,000 - $1,499,999: 1.00% $1,500,000 - $1,999,999: 0.75% $2,000,000+: Negotiable

Commissions

Commissions received by advisor Michael McLane on securities and brokerage products through broker-dealer PKS; trail and distribution fees are not received on investment management accounts

Project-based

$500 per hour, negotiable

Other

Fee-only: Hourly fees of $500 per hour, negotiable; flat project fees up to $20,000, negotiable

Main office

See office

1812 Front Street

Scotch Plains NJ 07076

Advisors at this office

3

Most active in

California · Florida · Maryland · New Jersey · New York · North Carolina · Pennsylvania · South Carolina · Tennessee · Texas · Virginia · Washington

Also doing business as

Pro Financial Group LLC · Redwood Financial Planning, LLC

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Michael M

CFP®, Series 66

Scotch Plains, NJ

Redwood Financial Planning, LLC

Michael Mclane is a Certified Financial Planner® with 28 years of industry experience. He is affiliated with Redwood Financial Planning, LLC and has previously worked at Purshe Kaplan Sterling Investments, Penn Mutual Life Insurance Company, and Hornor Townsend & Kent Inc. In addition to his advisory role, he owns a part-time tax preparation and business consulting practice. Redwood Financial Planning, LLC provides portfolio management and financial planning services to individual and high-net-worth clients as well as pension and profit-sharing plans. The firm employs a combination of fundamental analysis and tactical overlay strategies, offering both discretionary and non-discretionary mandates while managing approximately $213 million across three advisors.

Wealth management General retirement planning General tax planning Cash flow / budgeting
user avatar

Jared F

CFP®, Series 63, Series 65

Scotch Plains, NJ

Redwood Financial Planning, LLC

Jared Friedman is a CFP® professional with over 21 years of experience in financial advisory services. He has worked at IFS Securities, Inc. and IFS Advisory, LLC, and has been with Redwood Financial Planning, LLC since 2010, where he currently serves as President. In addition to his advisory role, he is a licensed insurance agent specializing in life and health insurance. Redwood Financial Planning, LLC manages approximately $213 million for individual, high-net-worth clients, and pension/profit-sharing plans. The firm provides discretionary portfolio management, third-party asset manager selection, and financial planning, using a combination of fundamental analysis and tactical overlay strategies.

Wealth management General retirement planning General tax planning Cash flow / budgeting
user avatar

Eleana M

Series 63, Series 65, Series 66

Scotch Plains, NJ

Redwood Financial Planning, LLC

Eleana Mclane is a financial advisor at Redwood Financial Planning, LLC with 27 years of industry experience. She holds Series 63, Series 65, and Series 66 designations. Her prior experience includes roles at Pensionmark Financial Group, LLC, Pensionmark Securities, LLC, and Nationwide Investment Services Corporation. Redwood Financial Planning, LLC manages approximately $213 million across three advisors, providing portfolio management and financial planning to individual and high-net-worth clients as well as pension and profit-sharing plans. The firm employs fundamental analysis combined with tactical overlay strategies and offers both discretionary and non-discretionary mandates, including due diligence and monitoring of recommended third-party asset managers.

Wealth management General retirement planning General tax planning Cash flow / budgeting
user avatar

Paul M

Series 65

Carlisle, PA

Redwood Financial Planning, LLC

Paul Macnamara is a financial advisor at Redwood Financial Planning, LLC with 20 years of industry experience. He holds a Series 65 designation and has worked previously at PVG Asset Management Corporation and Strategic Investment Partners. Outside of finance, he owns and operates a farm in Carlisle, PA, and is a partner in a cattle sales business. Redwood Financial Planning, LLC provides portfolio management and financial planning services to individual and high-net-worth clients as well as pension and profit-sharing plans. The firm manages approximately $213 million, employing a combination of fundamental analysis and tactical overlay strategies, and offers both discretionary and non-discretionary mandates.

Wealth management General retirement planning General tax planning Cash flow / budgeting
View complete list of advisors at this firm
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