Louisville, KY Olympia Park Plaza, 4th Office

Team
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Robert Baird & Co. logo

Robert Baird & Co.

Institution

Firm-wide stats for Robert Baird & Co.

Total advisors

2,644

Across 301 offices

Clients per advisor

89 Typical

Avg AUM per client

$713,008 Very High

HNW client ratio

35% Very High

About

The DDK Group is a team within Robert W. Baird & Co.’s Private Wealth Management department that serves individuals (including high net worth clients), corporate and business clients, pensions and profit‑sharing plans, and charitable organizations. The firm’s March 2026 Brochure describes a range of services including financial planning and consulting, discretionary and non‑discretionary portfolio management, separately managed account programs (DDK Recommended Managers, Baird SMA Network, Dual Contract), wrap programs, and custody and brokerage services.

Baird’s advisory work is delivered through a mix of manager‑traded and model‑traded SMA strategies, overlay management, tax‑management and direct‑indexing capabilities, and unified fee arrangements that separate advice and portfolio fees. The Brochure describes ongoing manager selection and monitoring by home‑office investment professionals, and notes the use of internal research and tools — including disclosures about the use of artificial intelligence — in formulating client advice.

Compared with many large peers, Baird highlights a number of distinctive features: it reported approximately $394 billion in regulatory assets under management as of December 31, 2025 and its Brochure discloses recent strategic minority investments and partnerships (for example in Reinhart Partners and Sagard affiliates) that create affiliations the firm may recommend. The Brochure also indicates the firm provides municipal advisory services — an activity that is relatively uncommon among large institutional advisers — and discloses other structural details (such as its broker‑dealer affiliation, cash sweep arrangements and trust alliances) that clients should consider when evaluating potential conflicts and service options.

Based on Robert Baird & Co.

Expertise

Wealth management Tax-loss harvesting

Based on Robert Baird & Co.

Occupation focus

Retired Founder/Business Owner

Based on Robert Baird & Co.

Location

4803 Olympia Park Plaza, 4th Floor, Suite 4000

Louisville KY 40241

Advisors at this office

98

Advisors at this office

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Bailey M

Series 66

Louisville, KY

Robert Baird & Co.

Bailey Mack is a financial advisor at Robert W. Baird & Co. with a Series 66 designation and two years of industry experience. Prior to joining Baird, Bailey worked at Hogan Lovells and has a diverse background that includes time with the Malaysian-American Commission on Educational Exchange as well as extended travel. The DDK Group at Robert W. Baird & Co.’s Private Wealth Management department serves individuals, corporate clients, pension plans, and charitable organizations. The firm offers a variety of financial planning, portfolio management, and brokerage services, utilizing a combination of manager-traded and model-traded strategies supported by internal research and technology.

Wealth management Tax-loss harvesting Retired Founder/Business Owner
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Michael S

CFP®, Series 66

Louisville, KY

Robert Baird & Co.

Michael Swindall is a CFP® and holds a Series 66 license with 11 years of industry experience. He has worked at Robert Baird & Co. since 2019 and was previously with J.J.B. Hilliard, W.L. Lyons, LLC from 2015 to 2019. He serves as Treasurer for the Louisville Fellows Program and is a board member on the finance committee at St. Francis in the Fields. He is part of The DDK Group within Robert W. Baird & Co.’s Private Wealth Management department, serving individuals, corporate clients, pensions, profit-sharing plans, and charitable organizations. The firm offers a broad range of financial planning and portfolio management services, utilizing both manager-traded and model-traded strategies, as well as tax management and direct indexing.

Wealth management Tax-loss harvesting Retired Founder/Business Owner
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Mark J

Series 66

Louisville, KY

Robert Baird & Co.

Mark Jesse is a financial advisor at Robert Baird & Co. with one year of industry experience. He previously worked at Norton Healthcare and Baptist Healthcare. He is part of The DDK Group within Robert W. Baird & Co.’s Private Wealth Management practice, which serves individuals, families, pensions, corporations, and institutional clients. The group offers a range of consulting and portfolio services tailored to client goals and risk tolerances, including discretionary management and separately managed account programs.

Wealth management Tax-loss harvesting Retired Founder/Business Owner
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Carl T

CFP®, Series 66

Louisville, KY

Robert Baird & Co.

Carl Thomas is a financial advisor with Robert Baird & Co. in Louisville, KY, holding CFP® and Series 66 credentials and 19 years of industry experience. He has worked at Robert Baird & Co. since 2019 and has held previous positions at J.J.B. Hilliard, W.L. Lyons, LLC dating back to 2006. Outside of his advisory work, he holds a family farm in Louisiana. The DDK Group at Robert W. Baird & Co. serves individuals, corporate clients, pensions, and charitable organizations through a range of financial planning and portfolio management services. The firm employs a mix of manager-traded and model-traded strategies, tax management, and internal research to support client advice and manages approximately $394 billion in regulatory assets as of December 31, 2025.

Wealth management Tax-loss harvesting Retired Founder/Business Owner
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Jeslyn M

Series 63, Series 65

Louisville, KY

Robert Baird & Co.

Jeslyn Monroe is a financial advisor at Robert Baird & Co. with 19 years of industry experience. She holds Series 63 and Series 65 licenses and has worked at Robert Baird & Co. since 2019 and JJB Hilliard W.L. Lyons, LLC since 2016. Robert Baird’s DDK Group is part of the firm’s Private Wealth Management department, serving individuals, corporate clients, pensions, and charitable organizations. The firm offers a range of financial planning and portfolio management services, utilizing internal research, manager selection, and a mix of model- and manager-traded strategies.

Wealth management Tax-loss harvesting Retired Founder/Business Owner
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Matthew L

Series 66

Louisville, KY

Robert Baird & Co.

Matthew Liston is a financial advisor at Robert Baird & Co. in Louisville, KY, holding a Series 66 designation with six years of industry experience. He has worked at Baird since 2020 and previously was a college student from 2016 to 2020. He is part of The DDK Group, a team within Baird’s Private Wealth Management department that serves individuals, corporate clients, pensions, and charitable organizations. Baird employs a diverse range of investment strategies including discretionary portfolio management, separately managed accounts, and tax-managed approaches, supported by internal research and technology such as artificial intelligence.

Wealth management Tax-loss harvesting Retired Founder/Business Owner
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Jennifer S

Series 66

Louisville, KY

Robert Baird & Co.

Jennifer Solinger is a financial advisor at Robert W. Baird & Co. with a Series 66 designation and three years of industry experience. Her prior work includes roles at MCM CPAs and Advisors, Nethery Insurance Agency LLC, and Triple Crown Advisors with Ameriprise Financial, among others. The DDK Group, part of Baird’s Private Wealth Management department, serves individuals, corporate and business clients, pensions, and charitable organizations with a variety of financial planning and portfolio management services. Baird employs a range of investment strategies and ongoing manager oversight, with $394 billion in assets under management as of December 2025.

Wealth management Tax-loss harvesting Retired Founder/Business Owner
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Laurel L

CFP®, Series 66

Louisville, KY

Robert Baird & Co.

Laurel Lee is a CFP® and holds a Series 66 designation, with 14 years of experience in the financial services industry. She has worked at Robert Baird & Co. since 2019 and concurrently at JJB Hilliard WL Lyons LLC since 2013. Laurel is based in Louisville, KY. She is part of The DDK Group at Robert W. Baird & Co., a team within the firm’s Private Wealth Management practice that serves individuals, families, pensions, corporations, and institutional clients. The group provides tailored financial planning and portfolio management services, employing a range of strategies from traditional equity and fixed-income allocations to more complex approaches, including private funds and real-asset exposures.

Wealth management Tax-loss harvesting Retired Founder/Business Owner
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Jessica E

Series 63, Series 66

Louisville, KY

Robert Baird & Co.

Jessica Edwards is a financial advisor at Robert Baird & Co. with nine years of industry experience. She holds Series 63 and Series 66 designations and has worked at firms including JP Morgan Securities LLC, Charles Schwab, and Park Avenue Securities. Outside of her advisory role, she serves as a contractor for the Louisville Metro Office of Housing. Robert Baird & Co.’s DDK Group, where Edwards is based, advises a wide range of clients including individuals, families, pensions, corporations, and charitable organizations. The group offers tailored financial planning and portfolio management services, utilizing both in-house and third-party managers across traditional and non-traditional investment strategies.

Wealth management Tax-loss harvesting Retired Founder/Business Owner
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Michael H

Series 66

Louisville, KY

Robert Baird & Co.

Michael Holland is a financial advisor at Robert Baird & Co. with 12 years of industry experience. He holds a Series 66 designation and has worked at Robert Baird since 2019. He also has a long-standing involvement with LifeGate Church. He is part of The DDK Group, a team within Robert W. Baird & Co.’s Private Wealth Management practice that provides tailored consulting and portfolio services to individuals, families, institutions, and charitable organizations. The group offers a range of investment strategies and management approaches, including discretionary and non-discretionary portfolio management, separately managed accounts, and overlay services.

Wealth management Tax-loss harvesting Retired Founder/Business Owner
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Jaclyn B

Series 63, Series 66

Louisville, KY

Robert Baird & Co.

Jaclyn Barker is a financial advisor at Robert Baird & Co. with 19 years of industry experience. She holds Series 63 and Series 66 licenses and has worked at Robert Baird since 2019, previously serving at Hilliard Lyons. Barker is part of The DDK Group within Robert W. Baird & Co.’s Private Wealth Management practice, which advises a diverse client base including individuals, families, pensions, corporations, and charitable organizations. The group offers tailored financial planning and portfolio management services, utilizing both in-house and third-party managers across a range of investment strategies.

Wealth management Tax-loss harvesting Retired Founder/Business Owner
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Michael B

Series 63, Series 65

Louisville, KY

Robert Baird & Co.

Michael Brzezinski is a financial advisor at Robert Baird & Co. with 13 years of industry experience. He holds Series 63 and Series 65 licenses and has previously worked at J.P. Morgan Securities and JPMORGAN Chase bank. He is part of The DDK Group within Robert W. Baird & Co.’s Private Wealth Management practice, which serves individuals, families, pensions, corporations, and institutional clients. The group offers tailored financial planning and portfolio management services, utilizing a range of strategies including traditional and non-traditional investments, with options for discretionary and non-discretionary management.

Wealth management Tax-loss harvesting Retired Founder/Business Owner
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Winthrop S

Series 63, Series 65

Louisville, KY

Robert Baird & Co.

Winthrop Stites is a financial advisor with Robert Baird & Co. in Louisville, KY, holding Series 63 and Series 65 licenses and bringing 39 years of industry experience. Prior to joining Robert Baird & Co. in 2019, he worked for J.J.B. Hilliard, W.L. Lyons, Inc. for 38 years. He serves as co-trustee for family trusts and participates in several investment clubs as a member and advisor. He is part of The DDK Group at Robert W. Baird & Co., which serves individuals, corporate clients, pensions, and charitable organizations through a variety of financial planning and portfolio management services. The firm combines manager-traded, model-traded SMA strategies, and tax-management tools, with ongoing oversight by in-house investment professionals.

Wealth management Tax-loss harvesting Retired Founder/Business Owner
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Gavin M

Series 66

Louisville, KY

Robert Baird & Co.

Gavin Mc Larty is a financial advisor with Robert W. Baird & Co. in Louisville, KY, holding a Series 66 designation and two years of industry experience. Prior to joining Baird, he held various roles at the University of Southern Indiana, Kroger, and Oldham County High School. He is part of The DDK Group, a team within Baird’s Private Wealth Management department that serves individuals, corporate and business clients, pensions, profit-sharing plans, and charitable organizations. The firm offers a range of financial planning and portfolio management services with a focus on manager-traded and model-traded strategies, tax management, and ongoing investment research.

Wealth management Tax-loss harvesting Retired Founder/Business Owner
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Blake W

Series 66

Louisville, KY

Robert Baird & Co.

Blake Wetzel is a financial advisor at Robert W. Baird & Co. in Louisville, KY, holding a Series 66 designation with experience spanning several roles since 2019, including seven years at Kroger and positions within Baird and ECP Business Capital. He has been with Baird since 2025. He is part of The DDK Group, a team within Baird’s Private Wealth Management practice that serves individuals, families, pensions, corporations, and institutional clients. The group offers tailored consulting and portfolio management services, utilizing a range of investment strategies and overlays to meet diverse client goals and risk tolerances.

Wealth management Tax-loss harvesting Retired Founder/Business Owner
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