Los Angeles, CA 1900 Ave of the Stars Office
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Rockefeller Capital Management
Enterprise
Firm-wide stats for Rockefeller Capital Management
About
Rockefeller Financial LLC serves high‑net‑worth and ultra‑high‑net‑worth individuals, families and family offices as well as institutional clients, retirement plans, foundations and corporations. The firm offers discretionary and non‑discretionary portfolio management, financial planning and consulting, and — unusually for an enterprise adviser — operates as a registered broker‑dealer that effects securities transactions, sells variable insurance products and provides placement and investment banking services.
The firm organizes client relationships around a Private Advisor model and a consolidated investment platform (Rockefeller Global Investment Management, or RGIM) that delivers discretionary, non‑discretionary and model‑delivery solutions across equities, fixed income and alternatives. Clients may receive direct portfolio management, access to third‑party managers, wrap‑fee programs and personalized managed account services (including the Rockefeller Personalized Portfolios), and the firm also serves as a sub‑advisor or provides model and consulting services where appropriate.
Distinctive features noted in the brochure include the firm’s broker‑dealer registration and its active role in placing alternative investment vehicles — creating arrangements that generate placement, servicing and occasional performance fees — as well as an integrated set of affiliated capabilities (trust and insurance services and an asset management platform). The brochure also documents a recent recapitalization and outside equity ownership (with Viking identified as a principal investor), which the firm says affects governance, affiliations and related disclosures about product availability and potential conflicts of interest.
Based on Rockefeller Capital Management
Expertise
Based on Rockefeller Capital Management
Location
1900 Ave of the Stars, Suite 1000
Los Angeles CA 90067
Advisors at this office
33
Advisors at this office
Frank W
Series 65, Series 63
Los Angeles, CA
Rockefeller Financial LLC
Frank Willis is a financial advisor at Rockefeller Financial LLC with 13 years of industry experience. He holds Series 65 and Series 63 licenses and has worked previously at Wells Fargo Clearing, Bank of America, N.A., and Merrill. Willis has been with Rockefeller Financial since 2023 and joined Rockefeller Capital Management in 2025. Rockefeller Financial LLC serves high-net-worth and ultra-high-net-worth individuals, families, family offices, as well as institutional clients, retirement plans, foundations, and corporations. The firm provides portfolio management, financial planning, and consulting, while also operating as a registered broker-dealer offering securities transactions, variable insurance products, and investment banking services.
Regina M
Series 66
Los Angeles, CA
Rockefeller Financial LLC
Regina Monroe is a financial advisor with Rockefeller Financial LLC and holds a Series 66 designation. She has 23 years of industry experience, having previously worked at Merrill, J.P. Morgan Securities, Deutsche Bank Securities Inc., and Citigroup Global Markets. Rockefeller Financial LLC serves high-net-worth and ultra-high-net-worth individuals, families, family offices, as well as institutional clients, retirement plans, foundations, and corporations. The firm offers portfolio management, financial planning, and consulting services through a Private Advisor model and a consolidated investment platform, alongside broker-dealer services and alternative investment placements.
Matthew W
Series 66
Los Angeles, CA
Rockefeller Financial LLC
Matthew Willis is a financial advisor at Rockefeller Financial LLC with 12 years of industry experience. He holds a Series 66 designation and has worked previously at Wells Fargo Clearing. Willis is based in Los Angeles, CA. Rockefeller Financial LLC serves high-net-worth and ultra-high-net-worth individuals, families, family offices, institutional clients, retirement plans, foundations, and corporations. The firm provides discretionary and non-discretionary portfolio management, financial planning, and consulting, while also operating as a registered broker-dealer offering securities transactions, variable insurance products, placement, and investment banking services through a consolidated investment platform.
Nicholas E
Series 63, Series 65
Los Angeles, CA
Rockefeller Financial LLC
Nicholas Eguiazarian is a financial advisor at Rockefeller Financial LLC with six years of industry experience. He holds Series 63 and Series 65 licenses and has worked previously at Morgan Stanley Smith Barney LLC and J.P. Morgan Chase Bank, N.A., among other firms. Outside of his advisory role, he is a partner in JLN Shoes LLC, a retail and online shoe business. Rockefeller Financial LLC serves high-net-worth and ultra-high-net-worth individuals, families, family offices, institutional clients, retirement plans, foundations, and corporations. The firm offers a range of portfolio management, financial planning, and consulting services, operating as both an investment adviser and a registered broker-dealer with capabilities including securities transactions, variable insurance products, and investment banking services.
Paul L
CFP®, Series 66
Los Angeles, CA
Rockefeller Financial LLC
Paul Leach is a CFP® with 19 years of industry experience, currently serving at Rockefeller Financial LLC. His prior experience includes roles at Bank of America, Merrill, and Citigroup Global Markets. He is the founder of Surf 4 Kidz, a charity surf camp supporting a local nonprofit that provides welding training and job placement for at-risk military veterans. Rockefeller Financial LLC serves high-net-worth and ultra-high-net-worth individuals, family offices, institutional clients, and corporations. The firm combines discretionary and non-discretionary portfolio management with broker-dealer capabilities, offering access to a broad range of investment solutions through its consolidated platform, Rockefeller Global Investment Management.
Andrew H
Series 63
Los Angeles, CA
Rockefeller Financial LLC
Andrew Horowitz is a financial advisor with Rockefeller Financial LLC in Los Angeles, CA, holding a Series 63 license and bringing 30 years of industry experience. His prior roles include positions at Bank of America, Merrill, and Morgan Stanley Private Bank. Outside of advising, he is involved as a general partner in family-related philanthropic investment partnerships supporting the New West Symphony and the University of Southern California. Rockefeller Financial LLC serves high-net-worth and ultra-high-net-worth individuals, families, family offices, institutional clients, retirement plans, foundations, and corporations. The firm offers a range of portfolio management, financial planning, and consulting services, and operates as a registered broker-dealer providing access to securities transactions, insurance products, placement, and investment banking.
David S
Series 66
Los Angeles, CA
Rockefeller Financial LLC
David Sassen is a financial advisor with Rockefeller Financial LLC, holding a Series 66 credential and 13 years of industry experience. His prior roles include positions at Merrill and Bank of America. He is based in Los Angeles, CA. Rockefeller Financial LLC serves high-net-worth and ultra-high-net-worth individuals, families, family offices, and institutional clients. The firm provides discretionary and non-discretionary portfolio management, financial planning, and consulting, and operates as a registered broker-dealer offering securities transactions, variable insurance products, and placement and investment banking services.
Jeff K
Series 66
Los Angeles, CA
Rockefeller Financial LLC
Jeff Khang is a Series 66-credentialed advisor at Rockefeller Financial LLC with one year of industry experience. Prior to joining Rockefeller Financial, he held positions at UBS Financial Services Inc. and CIBC. Outside of finance, he has experience working in the food service industry. Rockefeller Financial LLC serves high-net-worth and ultra-high-net-worth individuals, families, family offices, as well as institutional clients, retirement plans, foundations, and corporations. The firm offers a range of portfolio management and financial planning services and operates as a registered broker-dealer with an integrated investment platform that delivers discretionary and non-discretionary solutions across multiple asset classes.
Xiao L
Series 66
Los Angeles, CA
Rockefeller Financial LLC
Xiao Liu is a financial advisor at Rockefeller Financial LLC with 14 years of industry experience. He holds a Series 66 designation and has previously worked at Morgan Stanley Private Bank and Morgan Stanley Smith Barney LLC. Xiao Liu is based in Los Angeles, CA. Rockefeller Financial LLC serves high-net-worth and ultra-high-net-worth individuals, families, family offices, institutional clients, retirement plans, foundations, and corporations. The firm operates a Private Advisor model with a consolidated investment platform offering discretionary and non-discretionary portfolio management, financial planning, and consulting, alongside broker-dealer services and alternative investment placement.
Christine G
Series 63, Series 66
Los Angeles, CA
Rockefeller Financial LLC
Christine Geoffray is a financial advisor at Rockefeller Financial LLC with 21 years of industry experience. She holds Series 63 and Series 66 licenses. Prior to joining Rockefeller Financial and Rockefeller Capital Management in 2025, she was with Morgan Stanley Smith Barney for 16 years. Rockefeller Financial LLC serves high-net-worth and ultra-high-net-worth individuals, families, family offices, institutional clients, retirement plans, foundations, and corporations. The firm provides discretionary and non-discretionary portfolio management, financial planning, consulting, and operates as a registered broker-dealer offering securities transactions, variable insurance products, placement, and investment banking services.
Matthew B
CFP®, Series 66
Los Angeles, CA
Rockefeller Financial LLC
Matthew Birkett is a CFP® with over 21 years of industry experience, currently serving at Rockefeller Financial LLC. His prior experience includes 12 years at Bank of America and Merrill. He is based in Los Angeles, CA. Rockefeller Financial LLC serves high-net-worth and ultra-high-net-worth individuals, families, family offices, as well as institutional clients, retirement plans, foundations, and corporations. The firm provides discretionary and non-discretionary portfolio management, financial planning, and consulting, and operates as a registered broker-dealer that also offers placement and investment banking services.
Kevin K
Series 63, Series 66
Los Angeles, CA
Rockefeller Financial LLC
Kevin Kramer is a financial advisor at Rockefeller Financial LLC with 27 years of industry experience. He holds Series 63 and Series 66 licenses and previously worked at UBS Financial Services Inc. from 2008 to 2021 before joining Rockefeller. Rockefeller Financial LLC serves high-net-worth and ultra-high-net-worth individuals, families, family offices, institutional clients, retirement plans, foundations, and corporations. The firm offers portfolio management, financial planning, and consulting services, and operates as a registered broker-dealer with capabilities in securities transactions, variable insurance products, placement, and investment banking.
Ryan W
Series 66
Los Angeles, CA
Rockefeller Financial LLC
Ryan White is a financial advisor at Rockefeller Financial LLC with a Series 66 designation and three years of industry experience. He previously worked at New York University and spent time unemployed before joining Rockefeller Financial in 2022. Rockefeller Financial LLC serves high-net-worth and ultra-high-net-worth individuals, families, family offices, institutional clients, retirement plans, foundations, and corporations. The firm provides discretionary and non-discretionary portfolio management, financial planning, and consulting, and operates as a registered broker-dealer offering securities transactions, variable insurance products, and investment banking services.
Yajaira S
Series 63, Series 66
Los Angeles, CA
Rockefeller Financial LLC
Yajaira Serrano is a financial advisor at Rockefeller Financial LLC with eight years of industry experience. She holds Series 63 and Series 66 licenses and has previously worked at Wells Fargo Clearing and Wells Fargo Bank, nA. Serrano is based in Los Angeles, CA. Rockefeller Financial LLC serves high-net-worth and ultra-high-net-worth individuals, families, family offices, and institutional clients, offering portfolio management, financial planning, consulting, and brokerage services. The firm utilizes a Private Advisor model and a consolidated investment platform to deliver a range of discretionary and non-discretionary investment solutions.
Lance B
Series 66
Los Angeles, CA
Rockefeller Financial LLC
Lance Burks is a financial advisor at Rockefeller Financial LLC with 16 years of industry experience. He holds a Series 66 designation and has previously worked at Wells Fargo Clearing and Wells Fargo Investments. Rockefeller Financial LLC serves high-net-worth and ultra-high-net-worth individuals, families, family offices, institutional clients, retirement plans, foundations, and corporations. The firm offers portfolio management, financial planning, and consulting services, operating uniquely as a registered broker-dealer that provides securities transactions, variable insurance products, and investment banking services.
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