Rooted Planning Group

On her website, it states, “I love what I do, but I also very much enjoy warmth, good conversation, wine tastings, and volunteering. New York is extraordinary in the summer and fall, but so is Florida in the winter.” In 2018, she decided it was time to take the stigma out of finances by combining her passion for finances and wine. She started a podcast called “Wine and Dime,” which highlights a different wine and financial topic each week, and she released her book combining those same two passions, titled, “Uncork Your Finances.” Many know her as one of the co-founders of the Southern Tier Women’s Financial Conference – a day of collaboration and financial education, which will be hosting its sixth year! Education and Experience: - Amy holds a Master’s Degree in financial planning - Certified Financial Planner TM - Enrolled Agent - Certified College Financial Consultant - Certified Financial Therapist TM - Over 30 years of financial planning and industry experience. She is the Founder and owner of Rooted Planning Group, (Formerly known as Irvine Wealth Planning Strategies LLC) who uniquely, at the age of 44, decided to not only start her only company, but to act on what she defined as her perfect life and she splits her time between Parrish, Florida and Jasper, New York.

Katrina Welker is a CFP® with 19 years of industry experience, currently affiliated with Rooted Planning Group. She previously worked at Hd Vest Investment Services and has over two decades of experience including tax accounting with Alsheimer & Evarts Tax Accounting. Ms. Welker volunteers for pro-bono financial helplines such as Savvy Ladies and Advisors Give Back, and serves on the advisory board for the Financial Planning Program at Alfred State College. Rooted Planning Group is an SEC-registered investment adviser serving individuals, including high-net-worth clients, and retirement plans through project-based consulting and ongoing financial planning with portfolio management. The firm employs a long-term, asset allocation approach using low-cost mutual funds, ETFs, individual fixed income, and options strategies, supported by a multi-office structure and a pension consulting practice.

Rebekah Eason is a CFP® and holds a Series 65 license with seven years of industry experience. She has worked with Rooted Planning Group since 2018 and has prior experience in tax preparation and small business operations. Outside of financial advising, she runs a craft business called She Shed Creations, LLC, and volunteers with Advisors Give Back, providing pro-bono financial assistance. Rooted Planning Group offers individualized financial planning and portfolio management to individual and high-net-worth clients, as well as retirement plan sponsors. The firm manages diversified portfolios with discretionary authority, including the use of options strategies, and provides pension consulting with an emphasis on participant education and workshop services.