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Ruedi Wealth Management, Inc.

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Client assets under management

$459,924,384

Clients

461

27% high-net-worth

Advisors

5

of 5 employees

Firm type

Team

5-30 advisors or >$500M in AUM

Clients per advisor

92

High

Average account size

$997,667

About

Ruedi Wealth Management serves individuals (including high-net-worth clients), trusts and estates, pension and profit-sharing plans, and corporations, typically working with clients at or above its $1,000,000 minimum (which it may waive in its discretion). The firm offers discretionary portfolio management, financial planning (provided to clients at no additional cost and also available on a standalone paid basis), and management of held-away defined contribution participant accounts through the Pontera platform.

The firm uses a buy-and-hold investment approach implemented primarily with passively managed mutual funds and exchange-traded funds, building diversified allocations to capture exposures such as large- and small-cap, value, international, emerging markets, and real estate while periodically rebalancing. Ruedi incorporates model outputs into its decision process but emphasizes professional judgment, performs opportunistic tactics like tax-loss harvesting, and monitors portfolios for alignment with client objectives.

Compared with peers, Ruedi discloses that it permits borrowing in separately managed accounts, a practice that is relatively uncommon among comparable team firms, and it directly debits advisory fees from client accounts (which the brochure describes as a form of limited custody). The firm manages roughly $498 million with a five-advisor team across three offices, and its brochure notes it does not charge performance-based fees or engage in side-by-side management.

Client services

Financial planning Portfolio management

Expertise

Tax-loss harvesting Passive / index investing

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Fee options

Percentage

$0 - $999,999: 1.00% $1,000,000 - $2,999,999: 0.75% $3,000,000 - $4,999,999: 0.50% $5,000,000+: 0.25%

Project-based

$250/hour

Other

Account minimum: $1,000,000

Main office location

Ruedi Wealth Management, Inc.

2502 Galen Drive, Suite 102

Champaign IL 61821, United States

Number of offices

3

Most active in

Alabama · Florida · Georgia · Illinois · Indiana · South Carolina · Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Paul R

Series 63, Series 65

Champaign, IL

Ruedi Wealth Management, Inc.

Paul Ruedi is a financial advisor at Ruedi Wealth Management, Inc. in Champaign, Illinois, with 29 years of industry experience. He holds Series 63 and Series 65 licenses and has been with Ruedi Wealth Management since 2014. Ruedi Wealth Management, Inc. is an SEC-registered advisory firm that provides discretionary portfolio management and financial planning to individuals, trusts, retirement plans, and corporations. The firm manages approximately $432 million in assets and constructs diversified, buy-and-hold portfolios primarily using passive mutual funds and ETFs, while employing tax-sensitive strategies and utilizing the Pontera platform for held-away accounts.

Tax-loss harvesting Passive / index investing
user avatar

Ryan R

CFP®, Series 65

Champaign, IL

Ruedi Wealth Management, Inc.

Ryan Repko is a CFP® with eight years of industry experience, currently serving as a financial advisor at Ruedi Wealth Management, Inc. in Champaign, IL, where he has worked since 2017. Prior to joining Ruedi, he spent nine years at MSDSonline. Ruedi Wealth Management, Inc. is an SEC-registered advisory firm that provides discretionary portfolio management and financial planning to individuals, trusts, retirement plans, and corporations. The firm manages approximately $432 million in assets, focusing on diversified, buy-and-hold portfolios using primarily passive mutual funds and ETFs, and employs the Pontera platform for oversight of held-away accounts while avoiding custody.

Tax-loss harvesting Passive / index investing
user avatar

Daniel R

CFP®, Series 65

Johns Island, SC

Ruedi Wealth Management, Inc.

Daniel Ruedi is a CFP® professional with nine years of industry experience, currently serving at Ruedi Wealth Management, Inc. since 2015. He is based in Johns Island, SC, and holds a Series 65 license. Ruedi Wealth Management, Inc. is an SEC-registered advisory firm managing approximately $432 million in assets. The firm provides discretionary portfolio management and financial planning to individuals, trusts, retirement plans, and corporations, emphasizing diversified, buy-and-hold portfolios primarily using passive mutual funds and ETFs.

Tax-loss harvesting Passive / index investing
user avatar

David R

CFP®, Series 65

Champaign, IL

Ruedi Wealth Management, Inc.

David Ruedi is a Certified Financial Planner (CFP®) with 11 years of industry experience. He has been with Ruedi Wealth Management, Inc. since 2014, where he serves as part of a five-advisor team. The firm provides discretionary portfolio management and financial planning services to individuals, trusts, retirement plans, and corporations. Ruedi Wealth Management, Inc. manages approximately $432 million in assets and focuses on diversified, buy-and-hold portfolios using primarily passive mutual funds and ETFs. The firm is noted for its use of the Pontera platform to manage held-away plan participant accounts while avoiding custody and offers financial planning at no additional cost in most cases.

Tax-loss harvesting Passive / index investing
user avatar

Paul R

CFP®, Series 65

The Colony, TX

Ruedi Wealth Management, Inc.

Paul Ruedi is a CFP® with 12 years of industry experience and is the principal advisor at Ruedi Wealth Management, Inc., where he has worked since 2015. He holds a Series 65 license and is based in The Colony, TX. Outside of his advisory role, he manages a short-term rental property in Galveston, TX. Ruedi Wealth Management, Inc. is an SEC-registered firm that provides discretionary portfolio management and financial planning to individuals, trusts, retirement plans, and corporations. The firm manages approximately $432 million in assets and focuses on diversified, buy-and-hold portfolios using primarily passive mutual funds and ETFs, with an emphasis on asset allocation, periodic rebalancing, and tax-sensitive trading.

Tax-loss harvesting Passive / index investing
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