S.G. Long & Company
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
About
S.G. Long & Company provides investment advisory and brokerage services to individuals (including high‑net‑worth clients), trusts, retirement accounts, corporations and nonprofit organizations, and also offers financial planning and insurance products. Many advisory services are delivered through wrap-fee programs sponsored by RBC Correspondent Services, while advisors also execute client-directed brokerage and insurance transactions.
The firm’s investment process is client‑driven and tailored to each client’s goals, income needs and risk tolerance, with advisors documenting and periodically updating client information. S.G. Long typically operates on a non‑discretionary basis — using client‑directed strategies in the RBC Advisor program or placing assets into model portfolios or third‑party overlay managers through the RBC Unified Portfolio program, where a third party may have discretion.
S.G. Long is dually registered as a broker‑dealer and as a state‑registered investment adviser and maintains insurance‑producer activity, a combination that the firm discloses can create conflicts because advisors may receive commissions, margin and money‑market rebates and shared compensation from its clearing firm. The firm also has notable affiliate arrangements (common ownership with SGL Investment Advisors and an employee‑owned parent company) and discloses a prior regulatory matter in Texas related to registration; it states policies and supervisory reviews are used to manage these conflicts.
Client services
Expertise
Fee options
$10,000+: 1.0% to 1.5% annually, negotiable based on account size, trading frequency, service needs, and other factors
Commissions from broker-dealer sales and insurance product sales; fees can be up-front, selling concessions, or ongoing trails.
Account minimum: $10,000 minimum investment, subject to portfolio type selected. Specific program minimums include $25,000 for the RBC Advisor Program and varying minimums for the RBC Unified Portfolio Program: $10,000 for Select Specialty Portfolios, $25,000 for SMAs, ETFs, and Mutual Funds, and $50,000 for Accounts with Tax Management Overlay.
Main office
283 W Front Street Suite 302
Missoula MT 59802
Advisors at this office
15
Most active in
Idaho · Montana · Texas
Also doing business as
S.G. Long & Company · Sg Long & Company
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is active or affiliated with:
Insurance agent
They sell insurance products and may earn commissions on those sales.
Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
Is not active or affiliated with:
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
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Advisors at this firm
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