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Serenity Investment Advisors

Updated today

Client AUM

$255,099,629

Clients

430

Advisors

6

of 7 employees

About

Serenity Wealth Management provides fee-based investment advisory and financial planning services to individuals, pension and profit-sharing plans, trusts, estates, charitable organizations, and corporations. The firm also offers pension consulting, coordinates third‑party money manager relationships, and advises on private placement and alternative investments for qualified clients.

The firm describes a tactical allocation approach supported by fundamental analysis and fifteen proprietary model portfolios that can be customized for client risk profiles; it may use options and margin as part of its strategies. Although Serenity describes discretionary portfolio management in its advisory services, its regulatory filing shows a substantial portion of assets are managed on a non‑discretionary basis (about $258.3 million of $513.6 million in AUM).

Noteworthy distinctions include an explicit affiliation with Serenity Tax and Accounting, with owners of the advisor also owning that tax/accounting entity and disclosing referrals and compensation; the firm notes it may cover the cost of tax services for certain clients under $250,000 thresholds, which it identifies as a potential conflict of interest. Serenity also documents a detailed private placement due diligence and monitoring process and provides written investment policy guidance for pension clients, practices the disclosure of conflicts such as insurance commissions, and outlines referral relationships with third‑party managers.

Client services

Financial planning Portfolio management Pension consulting Selection of other advisers

Expertise

Private / alternative investments Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Active portfolio management

Occupation focus

Founder/Business Owner Executive

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Fee options

Fixed

Comprehensive financial planning services fixed fees ranging from $2,500 to $10,000 annually, negotiable and billed as contracted.

Percentage

$0 - $249,999: 1.50% $250,000 - $999,999: 1.00% $1,000,000 - $3,999,999: 0.75% $4,000,000 - $7,999,999: 0.50% $8,000,000+: 0.25%

Commissions

Investment advisor representatives may receive commissions for insurance products; commissions from such sales do not represent 50% or more of the firm's revenues. Serenity does not charge advisory fees on client assets invested in insurance products.

Main office

333 S. Wabash Ave., Suite 2700

Chicago IL 60604

Advisors at this office

6

Most active in

California · Colorado · Florida · Georgia · Illinois · Indiana · Louisiana · New Mexico · North Carolina · Pennsylvania · South Carolina · Texas · Wisconsin

Also doing business as

Organize, Protect And Grow Your Wealth, LLC · Serenity Investment Advisors · Serenity Investment Advisors LLC · Serenity Wealth Management

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Trevor M

CFP®, Series 65

Chicago, IL

Serenity Investment Advisors

Trevor Mcghie is a CFP® and Series 65 licensed advisor with one year of experience, currently with Serenity Investment Advisors. His prior experience includes roles at Verity Asset Management, IMP Financial Services, and Axa Advisors, as well as four years at Cal State Fullerton. Outside of advising, he serves as a sports official for US Water Polo, Inc. Serenity Investment Advisors is a five-advisor team managing approximately $376 million for nearly 400 clients, serving individuals, pension and profit-sharing plans, trusts, estates, charitable organizations, and business entities. The firm employs a tactical allocation approach based on fundamental analysis and offers multiple proprietary investment models, providing both discretionary and non-discretionary portfolio management.

Private / alternative investments Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Active portfolio management Founder/Business Owner Executive
user avatar

Ryan K

CFP®, Series 63, Series 65

Chicago, IL

Serenity Investment Advisors

Ryan Kaysen is a CFP® with nine years of industry experience, currently serving at Serenity Investment Advisors in Chicago. He joined Serenity in 2026 after five years at Integritas Financial, LLC. Outside of financial advising, Kaysen works as a consultant in operations and sales development for Sound Control Solutions, Inc., a wholesale distribution company. Serenity Wealth Management offers fee-based investment advisory and financial planning services to a range of clients including individuals, pension plans, trusts, and corporations. The firm employs a tactical allocation approach using proprietary model portfolios and fundamental analysis, with both discretionary and non-discretionary management strategies.

Private / alternative investments Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Active portfolio management Founder/Business Owner Executive
user avatar

Richard L

Series 66

Chicago, IL

Serenity Investment Advisors

Richard Little is a financial advisor at Serenity Investment Advisors in Chicago, IL, with 16 years of industry experience. He holds the Series 66 designation and has previously worked at Kingsview Asset Management and Edward Jones. He is also an independent insurance agent specializing in life insurance. Serenity Wealth Management provides fee-based investment advisory and financial planning services to individuals, pension and profit-sharing plans, trusts, estates, charitable organizations, and corporations. The firm employs a tactical allocation approach supported by fundamental analysis and proprietary model portfolios tailored to client risk profiles.

Private / alternative investments Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Active portfolio management Founder/Business Owner Executive
user avatar

Jason P

Series 63, Series 66

Chicago, IL

Serenity Investment Advisors

Jason Paplaski is a financial advisor at Serenity Investment Advisors in Chicago, IL, with 16 years of industry experience. He holds Series 63 and Series 66 designations. His prior roles include positions at LPL Financial, Charles Schwab, and Optionsxpress Inc. Serenity Wealth Management provides fee-based investment advisory and financial planning services to individuals, pension and profit-sharing plans, trusts, estates, charitable organizations, and corporations. The firm employs a tactical allocation approach supported by fundamental analysis and uses proprietary model portfolios tailored to client risk profiles.

Private / alternative investments Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Active portfolio management Founder/Business Owner Executive
user avatar

Sean O

Series 66

Chicago, IL

Serenity Investment Advisors

Sean O’Connor is a financial advisor with Serenity Investment Advisors, holding a Series 66 credential and eight years of industry experience. Prior to joining Serenity Investment Advisors in 2024, he operated O'Connor Wealth Planning LLC and worked at Ameriprise Financial Services Inc. Outside of advising, he assists with tax preparation and bookkeeping as a partner in Lisa A Spaay CPA LLC. Serenity Wealth Management provides fee-based investment advisory and financial planning services to a range of clients including individuals, pension plans, trusts, and charitable organizations. The firm employs a tactical allocation approach supported by fundamental analysis and proprietary model portfolios that are tailored to client risk profiles.

Private / alternative investments Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Active portfolio management Founder/Business Owner Executive
user avatar

Kelly Z

Series 65

Chicago, IL

Serenity Investment Advisors

Kelly Zownorega is associated with Serenity Investment Advisors and holds a Series 65 designation. Kelly has been in the industry for less than one year, previously working as an office manager and in education roles. Serenity Wealth Management offers fee-based investment advisory and financial planning services to a broad range of clients including individuals, pension and profit-sharing plans, trusts, estates, charitable organizations, and corporations. The firm employs a tactical allocation approach supported by fundamental analysis and proprietary model portfolios, managing both discretionary and non-discretionary assets.

Private / alternative investments Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Active portfolio management Founder/Business Owner Executive
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