Shenandoah Financial
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
About
Shenandoah Financial provides financial planning and consulting to individuals and small businesses and acts as a solicitor that refers clients to third‑party money managers (TPMs) for investment management. The firm does not directly manage client assets; TPMs bill and custody client accounts and Shenandoah receives solicitor fees for referrals.
Shenandoah’s process begins with gathering a client’s financial information and objectives and using fundamental and technical analysis to develop a tailored plan and investment recommendations. When a TPM is recommended, Shenandoah helps clients complete the TPM paperwork, delivers the TPM’s disclosure documents, monitors TPM performance, and reviews quarterly statements on the client’s behalf.
Distinctive features noted in the brochure include that the principal is a licensed insurance agent who spends roughly 25% of her time selling insurance and may receive related compensation, and that the firm receives ongoing solicitor fees from TPMs for client referrals. Shenandoah also routinely serves individual (non‑high‑net‑worth) clients and discloses these potential conflicts and the procedures it uses to mitigate them.
Client services
Expertise
Occupation focus
Fee options
$50,000 - $1,000,000: 1.70% (ETF Endowment Series – Laddered Income – Absolute Yield - Fixed Income – Precious Metals) $1,000,001 - $2,000,000: 1.35% (ETF Endowment Series – Laddered Income – Absolute Yield - Fixed Income – Precious Metals) $2,000,001 - $3,000,000: 1.00% (ETF Endowment Series – Laddered Income – Absolute Yield - Fixed Income – Precious Metals) Over $3,000,000+: 0.80% (ETF Endowment Series – Laddered Income – Absolute Yield - Fixed Income – Precious Metals) $100,000 - $1,000,000: 2.00% (Gradient 50 – Gradient 40 – Gradient 33 – Covered Call - Controlled Volatility – Gradient Tactical Rotation – Energy Sector) $1,000,001 - $2,000,000: 1.65% (Gradient 50 – Gradient 40 – Gradient 33 – Covered Call - Controlled Volatility – Gradient Tactical Rotation – Energy Sector) $2,000,001 - $3,000,000: 1.20% (Gradient 50 – Gradient 40 – Gradient 33 – Covered Call - Controlled Volatility – Gradient Tactical Rotation – Energy Sector) Over $3,000,000+: 0.95% (Gradient 50 – Gradient 40 – Gradient 33 – Covered Call - Controlled Volatility – Gradient Tactical Rotation – Energy Sector) All non-managed assets+: 0.60% (Non-Discretionary/Non-Managed Accounts; minimum quarterly fee $25)
$100 per hour for financial planning and consulting.
Account minimum: Shenandoah Financial does not manage client assets and therefore has no account minimum. However, some third party money managers (TPMs) utilized by Shenandoah may have their own minimums (e.g., $50,000 or $100,000 depending on the program). Fee-only: $100 per hour for financial planning and consulting services, with payments in two installments (50% upfront, 50% upon completion). Pricing based on complexity.
Main office
Charles Town WV
Advisors at this office
1
Most active in
West Virginia
Also doing business as
Case, Diane · Shenandoah Financial
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is active or affiliated with:
Insurance agent
They sell insurance products and may earn commissions on those sales.
Is not active or affiliated with:
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Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
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