Richmond, VA Office

Shrier Associates provides investment management, financial planning, pension consulting and ERISA 3(21) advisory services to individuals, trusts, businesses, non‑profits and retirement‑plan sponsors. The firm offers both discretionary and non‑discretionary portfolio management and reports managing approximately $85.85 million for about 136 clients, with advisory fees generally charged as a percentage of assets and billed quarterly.

The firm’s investment approach is primarily long‑term and tailored to each client’s objectives, using strategic asset allocation built from low‑cost mutual funds and ETFs and supplemented as appropriate with REITs, limited partnerships and individual securities. Shrier Associates applies an internal due‑diligence process, uses third‑party model managers (including SEI and Altruist) for managed account programs, performs ongoing monitoring and rebalancing, and offers optional tax‑loss harvesting through its custodian platform.

What is distinctive in the brochure is that the firm’s principals are licensed insurance advisers and brokers who, outside the advisory relationship, may receive commissions or fee‑based compensation for insurance products; the firm discloses this potential conflict and notes those insurance activities are separate and consume a small portion of advisor time. The firm also combines retirement‑plan consulting and limited‑scope ERISA fiduciary services with oversight of sub‑advisors and alternative vehicle use (e.g., interval funds and non‑traded REITs) when consistent with client objectives and liquidity needs.