Rio Rancho, NM Office

Team
Updated today
SJHL Financial Group logo

SJHL Financial Group

Team

Firm-wide stats for SJHL Financial Group

Total advisors

13

Across 2 offices

Clients per advisor

30 Very Low

Avg AUM per client

$454,183 Low

HNW client ratio

13% Low

About

SJHL Financial Group provides investment advisory and financial planning services to individuals, pension and profit‑sharing plans, trusts, estates, and small businesses. The firm offers discretionary portfolio management, limited‑scope or project‑based financial planning, and retirement plan consulting with participant education.

SJHL develops customized, goal‑based portfolios and generally pursues a long‑term investment strategy implemented primarily through low‑cost, diversified mutual funds and ETFs; it uses fundamental analysis and monitors portfolios for rebalancing or risk‑based adjustments. SJHL delegates trade execution and certain portfolio management and back‑office functions to a sub‑advisor, Focus Partners Advisor Solutions (FPAS), and acknowledges its ERISA fiduciary responsibilities when advising retirement accounts.

Noteworthy characteristics include common ownership and an affiliation with a separately owned CPA practice that provides tax and accounting services to some clients, which the firm discloses as a potential conflict of interest. The firm operates as a multi‑adviser team (about 13 advisors) managing roughly $174.5 million in discretionary assets, with outsourced sub‑advisory and custodial arrangements that create constructive custody via fee deductions and standing letters of authorization; several staff also hold professional credentials such as CPA/PFS and CFP.

Based on SJHL Financial Group

Expertise

General retirement planning Charitable giving & philanthropy Business exit / sale strategy Entity structure planning (LLC, S-Corp)

Based on SJHL Financial Group

Occupation focus

Founder/Business Owner Educators, Teachers, and Academics

Based on SJHL Financial Group

Location

2240 Grande Blvd. SE, Suite 103

Rio Rancho NM 87124

Advisors at this office

2

Advisors at this office

user avatar

Matthew K

Series 65

Rio Rancho, NM

SJHL Financial Group

Matthew Kindley is a financial advisor at SJHL Financial Group with a Series 65 designation and less than one year of industry experience. His work history includes roles at various firms and organizations, including Nagel CPA's, LLC, Bohannan Houston, Inc., and Cornerstone University. SJHL Financial Group provides investment advisory and financial planning services to individuals, pension and profit-sharing plans, trusts, estates, and small businesses. The firm focuses on customized, goal-based portfolios with a long-term investment approach using low-cost, diversified mutual funds and ETFs, supported by a multi-advisor team managing approximately $174.5 million in discretionary assets.

General retirement planning Charitable giving & philanthropy Business exit / sale strategy Entity structure planning (LLC, S-Corp) Founder/Business Owner Educators, Teachers, and Academics
user avatar

Roger N

PFS™

Rio Rancho, NM

SJHL Financial Group

Roger Nagel is a financial advisor with SJHL Financial Group, holding the PFS™ designation and eight years of industry experience. He has worked at Archer Investment Corporation since 2018 and joined both SJHL Financial Services, LLC and Swindoll, Janzen, Hawk & Loyd, LLP in recent years, where he also provides tax advice and accounting services as a Certified Public Accountant. Outside of his advisory and accounting roles, he serves as Managing Director of Hidden Arbor, a farming operation. SJHL Financial Group provides investment advisory and financial planning services to individuals, pension and profit-sharing plans, trusts, estates, and small businesses. The firm focuses on customized, goal-based portfolios with a long-term investment approach using primarily low-cost, diversified mutual funds and ETFs, and operates as a multi-adviser team with outsourced sub-advisory and custodial functions.

General retirement planning Charitable giving & philanthropy Business exit / sale strategy Entity structure planning (LLC, S-Corp) Founder/Business Owner Educators, Teachers, and Academics
View complete list of advisors at this office
Warmer team member

Not sure where to start?

We'll help you think it through—whether you ultimately need an advisor or not. Warmer helps you compare advisors clearly, so you can choose with confidence.

Find your advisor

For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Advisors are independent and may not have reviewed or updated this information. Please review an advisor’s Form ADV and do your own diligence before deciding whether to work with them.

Advisor matching and introductions are provided by FinanceHQ LLC (“FHQ”), a wholly-owned subsidiary of Warmer and an SEC-registered investment advisor. We receive compensation from certain participating advisors for introductions or referrals. This creates a conflict of interest because we have an incentive to recommend advisors who compensate us, including those who pay us more. You pay no fee to use our matching service, and advisor fees are not increased because of a referral or introduction. We do not review the ongoing performance of advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.

By using our service, you agree to our Terms of Service and Advisory Agreement, and acknowledge our Privacy Policy. Please review FHQ’s ADV Part 2A and Form CRS. Logos provided by Logo.dev

© 2026 Warmer Holdings Inc. (“Warmer”)