Smedley Financial Services Inc
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
Client AUMClient assets under management
$394,415,068
Clients
849
Advisors
6
of 11 employees
About
Smedley Financial Services, Inc. provides fee‑based investment management, financial planning, and retirement plan consulting to individuals, high‑net‑worth clients, retirees and plan sponsors; the firm reports $396,666,341 in discretionary assets under management as of June 30, 2026 and serves clients through a six‑advisor team. Its services include continuous asset management, fiduciary and non‑fiduciary retirement plan consulting, individualized financial planning and referrals to third‑party money managers.
The firm emphasizes lifetime income planning for pre‑retirees and retirees, using a time‑segmented approach that allocates assets across distinct income phases to address income needs, growth potential and principal preservation; Smedley describes its primary investment style as proactive investing and typically builds diversified portfolios using mutual funds, ETFs, stocks, bonds and variable insurance sub‑accounts. Portfolios are implemented via model portfolios, ongoing monitoring, and, when appropriate, participation in third‑party manager programs and Osaic Wealth’s VISION2020 platform.
Compared with many team firms, Smedley’s brochure discloses several less common business features: it publishes an investment newsletter (free to existing clients, $500 annually for new subscribers), its advisors also act as registered representatives of Osaic Wealth and spend roughly 15% of their time on commission‑based securities business, and some advisors are licensed insurance agents while the firm itself is an insurance agency. The brochure also discloses use of client testimonials and endorsements in marketing and describes fee‑sharing arrangements with platform and third‑party managers, noting the potential conflicts those revenue sources create.
Client services
Expertise
Occupation focus
Fee options
Financial Planning fixed fees between $200 and $2,000
Generally less than 2%, negotiated
Advisor representatives earn commissions through Osaic Wealth and as independent insurance agents for securities and insurance products
Financial Planning hourly rate between $150 and $500 depending on service and professional
Newsletter subscription fee of $500 annually for new subscribers
Account minimum: $25,000 Minimum fee: Financial Planning fixed fee minimum of $200; hourly rate minimum of $150 Fee-only: Financial Planning and Consulting fees between $200-$2,000 fixed fee and $150-$500 hourly rate
Main office
102 S. 200 E., Suite 100
Salt Lake City UT 84111
Advisors at this office
6
Most active in
Arizona · California · Colorado · Florida · Idaho · Nebraska · Nevada · Oregon · Texas · Utah · Virginia · Washington
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is active or affiliated with:
Insurance agent
They sell insurance products and may earn commissions on those sales.
Is not active or affiliated with:
-
Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
-
Bank
They're affiliated with a bank that may offer its own financial products and services.
-
Trust company
They provide trust and estate administration services, typically for separate fees.
-
Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
-
Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
-
Lawyer
They provide legal services, typically billed separately.
-
Real estate agent
They facilitate real estate transactions and may earn commissions.
-
Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Quick links
Advisors at this firm
Not sure where to start?
We'll help you think it through—whether you ultimately need an advisor or not. Warmer helps you compare advisors clearly, so you can choose with confidence.
For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Advisors are independent and may not have reviewed or updated this information. Please review an advisor's Form ADV and do your own diligence before deciding whether to work with them.
Advisor matching and referrals are provided by FinanceHQ LLC ("FHQ"), a wholly-owned subsidiary of Warmer and an SEC-registered investment adviser. We may be compensated by participating advisors. You pay no fee to use our matching service, and advisor fees are not increased because of a referral. We do not supervise advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.
By using our service, you agree to the Warmer Terms of Service and FHQ Advisory Agreement, and acknowledge Warmer's Privacy Policy. Please review FHQ's ADV Part 2A and Form CRS. Logos provided by Logo.dev
© 2026 Warmer Holdings Inc. ("Warmer")