Steeloaks Investment Advisers, Inc.
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
Client AUMClient assets under management
$59,000,000
Clients
269
Advisors
4
of 4 employees
About
SteelOaks serves individual investors (including high‑net‑worth clients) and a range of institutional clients — pension and profit sharing plans, trusts, endowments, public funds and municipalities — offering discretionary investment management and investment‑related consulting but not comprehensive financial planning. The firm reported managing approximately $117 million in discretionary assets and $14 million in non‑discretionary assets as of December 31, 2025.
The firm’s investment approach emphasizes passive management using broadly diversified ETFs, supported by quantitative and technical analysis, with portfolios rebalanced on an annual schedule. Its named strategies include Allocator Pro I and II (equity sleeves built from preselected ETFs and an equal‑weight allocation to the 30 Dow Jones Industrial stocks for larger accounts) and a Balanced strategy that pairs those equity allocations with laddered fixed‑income; dividends are reinvested on a contrarian basis per the brochure’s description.
Noteworthy elements in the brochure include references to the firm’s historical research and client performance reporting — for example, a claim that equal‑weighting the Dow 30 has produced lower risk and better long‑term returns and that clients receive performance reports — which indicates the firm documents and discusses past results in client materials more explicitly than many peers. The firm also lists municipalities and public funds among its client types, and operates as a small, owner‑managed advisory team that combines investment oversight with compliance responsibilities, a mix that is uncommon among supported firms of this size.
Client services
Expertise
Occupation focus
Fee options
$0 - $250,000: 1.25% $250,000 - $1,000,000: 1.00% $1,000,000 - $3,000,000: 0.75% $3,000,000 - $5,000,000: 0.50% $5,000,000+: 0.40%
Fee-only: Fixed fees negotiable, also consulting services with tiered percentage rates
Main office
3205 Pennsylvania Avenue, Suite 102
Weirton WV 26062
Advisors at this office
4
Most active in
Ohio · Pennsylvania · West Virginia
Also doing business as
Steeloaks Investment Advisers Inc · Steeloaks Investment Advisers, Inc.
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is not active or affiliated with:
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Insurance agent
They sell insurance products and may earn commissions on those sales.
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Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Advisors at this firm
Michael P
Series 63, Series 65
Weirton, WV
Steeloaks Investment Advisers, Inc.
Michael Payne is a financial advisor with Steeloaks Investment Advisers, Inc., holding Series 63 and Series 65 credentials and over 23 years of industry experience. He has been with Steeloaks Investment Advisers and Purshe Kaplan Sterling Investments since 2005. Steeloaks Investment Advisers provides discretionary investment management and consulting services to individuals, trusts, pension plans, endowments, foundations, public funds, and municipalities. The firm uses quantitative, technical, and passive investment strategies, focusing on diversified portfolios constructed primarily with exchange-traded funds and annual rebalancing.
Donald K
Series 63
Weirton, WV
Steeloaks Investment Advisers, Inc.
Donald Kendrick is a financial advisor at Steeloaks Investment Advisers, Inc. in Weirton, WV, holding a Series 63 designation with 29 years of industry experience. He has been with Steeloaks since 1997. Steeloaks Investment Advisers provides discretionary investment management and consulting services to a range of clients including individuals, trusts, pension plans, endowments, public funds, and municipalities. The firm employs quantitative, technical, and passive investment strategies, focusing on diversified portfolios primarily constructed with exchange-traded funds and monitored through firm-specific historical research.
Dewey G
Weirton, WV
Steeloaks Investment Advisers, Inc.
Dewey Guida is a financial advisor at SteelOaks Investment Advisers, Inc. with 26 years of industry experience. The firm provides discretionary investment management and consulting services to a range of clients including individuals, trusts, pension plans, endowments, and municipalities. SteelOaks emphasizes quantitative, technical, and passive investment strategies, primarily using diversified portfolios of exchange-traded funds rebalanced annually. The firm’s approach includes model portfolios based on historical research and serves both discretionary and non-discretionary accounts.
Sara P
Series 66
Weirton, WV
Steeloaks Investment Advisers, Inc.
Sara Payne is a Series 66 licensed financial advisor with Steeloaks Investment Advisers, Inc., where she has worked since 1997. She has 27 years of industry experience. Steeloaks Investment Advisers provides discretionary investment management and consulting services to individuals, trusts, pension plans, endowments, public funds, and municipalities. The firm uses quantitative, technical, and passive investment strategies, primarily employing diversified portfolios with exchange-traded funds, and offers several model portfolios including equity allocations and balanced fixed-income strategies.
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