Strait & Sound
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
About
Strait & Sound is a registered investment adviser that provides discretionary wealth management, financial planning, and investment consulting to individual and high‑net‑worth clients as well as business entities. The firm reports managing about $333.7 million on a discretionary basis for roughly 243 clients and operates with a small advisory team across nine offices.
The firm describes a mosaic investment approach that blends valuation metrics, behavioral and technical analysis, and portfolio construction at the household level, with an emphasis on diversification and capital preservation using municipal bonds and experienced fixed‑income managers. It also conducts structured due diligence on private funds and other non‑public investments when clients request access, limiting recommended allocations and confirming investor eligibility, liquidity, tax treatment, and manager tenure before making recommendations.
Noteworthy distinctions include disclosed affiliations with a commodity trading advisor, other investment advisory firms, and an affiliated accounting practice—relationships the firm flags as potential conflicts and discusses in its disclosures. The firm is also unusual for a team of its size in maintaining nine offices, offering standalone hourly investment consulting in addition to AUM services, and noting that some associated persons have been subject to prior regulatory actions.
Client services
Expertise
Fee options
$0 - $300,000: 1.50% $300,000 - $600,000: 1.30% $600,000 - $1,200,000: 1.10% $1,200,000 - $2,400,000: 1.00% $2,400,000 - $5,000,000: 0.90% $5,000,000 - $10,000,000: 0.80% $10,000,000+: Negotiable
$500 per hour for investment consulting clients who do not engage for asset management
Account minimum: $500,000
Main office
See officeSan Francisco CA
Advisors at this office
1
Offices (6)
Renton, WA
Renton, WA
2 advisors
Bellevue, WA
Bellevue, WA
1 advisor
Bellevue, WA NE 1st Street
11900 NE 1st Street Suite 300 3037, Bellevue, WA 98005
1 advisor
Burlingame, CA
840 Hinckly Road Suite 246, Burlingame, CA 94010
1 advisor
Meridian, ID
Meridian, ID
1 advisor
San Francisco, CA
San Francisco, CA
1 advisor
Most active in
California · Idaho · Nebraska · Nevada · Oregon · Texas · Washington
Also doing business as
Strait & Sound · Strait & Sound Wealth Management LLC
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is active or affiliated with:
Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
Is not active or affiliated with:
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Insurance agent
They sell insurance products and may earn commissions on those sales.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Quick links
Advisors at this firm
Li G
Series 63, Series 66
Renton, WA
Strait & Sound
Li Guay is a financial advisor at Strait & Sound with 22 years of industry experience. She holds Series 63 and Series 66 licenses and has worked previously at Gps Capital Management, LLC and PG Global Wealth Management, Inc. since 2011. Strait & Sound serves individual and high-net-worth clients with discretionary and non-discretionary wealth management, financial planning, and investment consulting. The firm uses a mosaic research approach that integrates secular analysis, valuation metrics, behavioral and technical indicators to create tailored portfolios emphasizing diversification and capital preservation.
Daniel W
Series 63, Series 66
Burlingame, CA
Strait & Sound
Daniel Wu is a financial advisor at Strait & Sound with 30 years of industry experience. He holds Series 63 and Series 66 credentials and has held roles at several firms, including Pair Capital Wealth Management and Global Investment Science. Wu is also the founder and CEO of OnVest LLC, a software company specializing in analytics for the financial markets. Strait & Sound provides discretionary wealth management, financial planning, and investment consulting to individual, high-net-worth, and business clients. The firm employs a mosaic investment approach incorporating valuation metrics, behavioral and technical analysis, and portfolio construction with an emphasis on diversification and capital preservation.
Todd S
Series 63, Series 65
San Francisco, CA
Strait & Sound
Todd Sixt is a financial advisor at Strait & Sound with 25 years of industry experience. He holds the Series 63 and Series 65 designations and has worked at several firms, including Mutual Advisors, Alpha Cubed Investments, TD Ameritrade, Charles Schwab, The Caprock Group, and Fidelity. He has been with Strait & Sound since 2020 as part of a seven-advisor team based in San Francisco. Strait & Sound is a registered investment adviser serving individual, high-net-worth, and business clients through discretionary wealth management, financial planning, and investment consulting. The firm employs a mosaic investment approach that combines valuation metrics, behavioral and technical analysis, and portfolio construction, emphasizing diversification and capital preservation.
William R
CFA®, Series 63, Series 66
Renton, WA
Strait & Sound
William Romig is a CFA® charterholder with 28 years of industry experience. He is currently with Strait & Sound Wealth Management LLC and previously worked at JPMorgan Securities LLC and Scottrade. Outside of his advisory role, he is a one-third owner of Katz View, LLC, a private entity unrelated to investment advising. Strait & Sound provides discretionary wealth management, financial planning, and investment consulting to individual and high-net-worth clients as well as business entities. The firm employs a mosaic investment approach combining valuation metrics, behavioral and technical analysis, and portfolio construction focused on diversification and capital preservation.
Gilbert W
Series 65
Meridian, ID
Strait & Sound
Gilbert Wiseman is a financial advisor at Strait & Sound with five years of industry experience. He holds a Series 65 designation and has worked at Farmer's Insurance before joining Strait & Sound Wealth Management LLC in 2021. Strait & Sound is a registered investment adviser serving individual, high-net-worth, and business clients with discretionary wealth management, financial planning, and investment consulting. The firm uses a mosaic investment approach that combines valuation metrics, behavioral and technical analysis, and household-level portfolio construction, emphasizing diversification and capital preservation.
Cory B
Series 66
Bellevue, WA
Strait & Sound
Cory Baer is a financial advisor at Strait & Sound with 13 years of industry experience. He holds a Series 66 designation and has worked at Morgan Stanley, Morgan Stanley Private Bank, and Alpha Cubed Investments before joining Strait & Sound in 2021. In addition to his advisory role, he provides life and health insurance products when suitable for clients. Strait & Sound serves individual and high-net-worth clients with discretionary and non-discretionary wealth management, financial planning, and investment consulting. The firm employs a mosaic research approach to build tailored portfolios focused on diversification and capital preservation.
Mitchell F
Bellevue, WA
Strait & Sound
Mitchell Freedman is a financial advisor with Strait & Sound, holding 25 years of industry experience. He has worked at Strait & Sound Wealth Management since 2023 and previously spent 22 years at Genter Advisors LLC. In addition to his advisory role, Freedman owns an accounting office, Mitch Freedman PS, which he has operated since 1995. Strait & Sound is a registered investment adviser serving individual and high-net-worth clients as well as business entities. The firm employs a mosaic investment approach that combines valuation metrics, behavioral and technical analysis, and portfolio construction focused on diversification and capital preservation.
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