The Planning Center, Inc.
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
Client AUMClient assets under management
$1,315,906,333
Clients
895
Advisors
10
across 3 offices
About
The Planning Center, Inc. provides fee-only wealth management and financial planning to individuals, high-net-worth clients, trusts, estates, charitable organizations, retirement plans and small businesses. Services are delivered through its Capstone Wealth Program™ and also on a stand‑alone basis, and the firm offers retirement plan consulting and, in selected cases, tax planning and individual tax return preparation to clients.
The firm typically manages accounts on a discretionary basis using mutual funds, ETFs, model portfolios and third‑party separately managed account programs, and it conducts an initial multi‑meeting planning process followed by periodic reviews. The Planning Center treats cash as an asset class, may accommodate individual security requests, and discloses use of artificial intelligence tools under an internal AI policy with human review of all AI outputs.
Compared with many similarly sized teams, the firm operates seven offices and manages over $1.3 billion in client assets with a nine‑advisor team, a footprint that is uncommon for teams of this size. Ownership includes numerous credentialed professionals and the firm’s principals also operate a related entity that licenses proprietary financial planning and cash‑management software to other advisers; the firm also occasionally offers pro‑bono planning engagements.
Client services
Expertise
Fee options
$0 - $2,500,000: 0.50% of net worth $2,500,000.01 - $10,000,000: 0.25% of net worth $10,000,000.01+: 0.10% of net worth $0 - $500,000: 1.25% of adjusted gross income $500,000.01 - $1,500,000: 0.75% of adjusted gross income $1,500,000.01+: 0.50% of adjusted gross income
$500 per hour for licensed professionals; $75 per hour for unlicensed professionals for financial planning and consulting services; tax planning fees charged hourly
Account minimum: $10,000 minimum annual fee Minimum fee: Minimum annual fee of $10,000 for the Capstone Wealth Program™; fees may be approved below $10,000 with Chief Compliance Officer approval Fee-only: Financial planning fees range from $1,500 to $12,000 for comprehensive plans; $500/hour for licensed professionals; $75/hour for unlicensed professionals; tax preparation typically $1,200 or less; tax planning fees hourly rounded to nearest $10
Main office
See office1615 5th Avenue
Moline IL 61265
Advisors at this office
7
Offices (3)
Most active in
Alaska · Arizona · California · Florida · Illinois · Indiana · Iowa · Louisiana · Minnesota · Missouri · New Hampshire · New York · North Carolina · Oregon · Pennsylvania · South Carolina · Texas · Virginia · Washington · Wisconsin
Also doing business as
The Planning Center Advisors, Inc. · The Planning Center, Inc.
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is not active or affiliated with:
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Insurance agent
They sell insurance products and may earn commissions on those sales.
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Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
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