Okoboji, IA Office

Team
Updated today
Cetera Planning Partners logo

Cetera Planning Partners

Enterprise

Firm-wide stats for Cetera Planning Partners

Total advisors

319

Across 151 offices

Clients per advisor

15 Very Low

Avg AUM per client

$848,315 High

HNW client ratio

31% High

About

Cetera Planning Partners serves individual and high‑net‑worth clients, with a notable emphasis on pre‑retirees and retirees, providing investment management, comprehensive financial planning, Social Security optimization and retirement‑related advice. The firm also offers ancillary services that are not always standard at similarly sized multi‑team firms, including tax planning and preparation, bookkeeping and payroll support, and an estate‑planning offering called Legacy Wealth Strategies delivered through a third‑party provider.

CPP’s investment process centers on diversified allocations built from mutual funds and ETFs that are matched to a client’s stated objectives and risk tolerance, beginning with a formal, document‑driven planning intake and periodic (typically annual) plan updates. Accounts may be managed on either a discretionary or non‑discretionary basis, and the brochure discloses specific features and risks for margin, pledged‑account loans and other lending arrangements (including use of third‑party providers such as TriState and Goldman Sachs).

What distinguishes the firm from many peers is its integration into a larger Cetera network and the related mix of affiliated capabilities: Cetera Investment Services and Cetera Investment Services (CIS) are described as affiliated broker‑dealer/clearing and custodial resources (CIS may act as an IRA custodian), CPP refers ERISA Section 3(38) and other pension‑related work to an affiliated advisor, and the firm makes use of bank deposit sweep programs (FlexInsured, IDSA) and other bank loan/custody arrangements that generate institutional‑level revenue sharing. The brochure also notes access to publications, conferences and other communications provided through custodians and strategic partners, and the firm explains how it coordinates with outside attorneys for estate‑planning document execution.

Based on Cetera Planning Partners

Expertise

Retirement income strategy Social Security optimization General retirement planning General tax planning

Based on Cetera Planning Partners

Demographic focus

Approaching retirement Retired

Based on Cetera Planning Partners

Location

1801 Hwy 71 N, Po Box 605

Okoboji IA 51355

Advisors at this office

2

Advisors at this office

user avatar

Brian S

CFP®, Series 63, Series 65

Okoboji, IA

Cetera Planning Partners

Brian Sohn is a Certified Financial Planner (CFP®) with 19 years of industry experience, currently affiliated with Cetera Planning Partners. His prior experience includes roles at Avantax Investment Services, ProEquities, and Avantax Planning Partners. Outside of financial advising, he is a partner at Erpelding, Voigt & Co., a CPA firm, and owns an e-commerce business, NetZone, LLC. He also volunteers as a bookkeeper for the Indian Athletic Booster Club, Inc. and provides occasional speaking engagements on financial planning topics. Cetera Planning Partners serves individual and high-net-worth clients, focusing on pre-retirees and retirees with services that include investment management, comprehensive financial planning, Social Security optimization, and retirement advice. The firm integrates tax planning, bookkeeping, payroll support, and estate-planning services, and employs a diversified investment approach using mutual funds and ETFs tailored to client objectives and risk tolerance.

Retirement income strategy Social Security optimization General retirement planning General tax planning Approaching retirement Retired
user avatar

Michael S

Series 65

Okoboji, IA

Cetera Planning Partners

Michael Schlitter is a financial advisor at Cetera Planning Partners with four years of industry experience. He holds a Series 65 credential and has a background as a senior accountant at Erpelding Voigt & Co., LLP, where he manages staff accountants and provides tax advice. He is also the treasurer of the Iowa Great Lakes Rotary Club, where he handles financial record keeping and tax filings for the nonprofit organization. Cetera Planning Partners serves individual and high-net-worth clients, focusing on pre-retirees and retirees, and provides investment management, comprehensive financial planning, Social Security optimization, and retirement advice. The firm’s investment approach uses diversified mutual funds and ETFs tailored to clients’ objectives and risk tolerance, supported by additional services such as tax planning, bookkeeping, payroll support, and estate planning through a third-party provider.

Retirement income strategy Social Security optimization General retirement planning General tax planning Approaching retirement Retired
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