The Wealth Observatory
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
About
The Wealth Observatory is an independent, state-registered advisory run by a single-owner advisor that provides investment consulting and comprehensive wealth planning to individual and estate clients. The firm offers a complimentary initial review, including an existing-portfolio analysis, and accepts clients without a formal asset minimum.
Its investment approach is explicitly academic and Modern Portfolio Theory–based, using written Investment Policy Statements to guide discretionary portfolio management, strategic asset allocation, and periodic rebalancing. Portfolios typically incorporate factor tilts toward smaller-cap, value, and higher-profitability equities while using high-quality, short- to intermediate-term fixed income to moderate volatility.
Compared with many peers, the firm manages several million dollars of discretionary assets for a very small, single-digit client roster, resulting in concentrated account relationships and personalized service. It also discloses flexible billing options beyond percentage-of-AUM (including flat retainers or hourly arrangements), uses a no-transaction-fee custodial platform (Altruist), does not maintain custody or vote proxies on client accounts, and notes the principal holds an insurance license though insurance sales are not currently solicited.
Client services
Expertise
Fee options
Flat annual retainer fee up to $500+, billed six months in advance; amount based on complexity and negotiable
$0 - $4,999,999: 0.5% $5,000,000+: 0.3%
$100 per hour for investment consulting and wealth planning services
Main office
Dallas TX
Advisors at this office
1
Most active in
Texas
Also doing business as
Small Willow · Smallwillow, LLC · The Wealth Observatory
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is not active or affiliated with:
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Insurance agent
They sell insurance products and may earn commissions on those sales.
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Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Forms ADV
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