Think Different Financial Planning
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
About
The firm provides wealth management and financial planning services to individuals and high‑net‑worth clients, offering ongoing comprehensive planning, project‑based engagements, and discretionary portfolio management. Services include development of investment policy statements, implementation at third‑party custodians, and coordination with outside money managers when recommended.
Its investment approach is largely passive and index‑oriented, grounded in the efficient market hypothesis and modern portfolio theory, with primary use of ETFs and other low‑cost funds rather than individual stock or bond selection. The firm may also place client assets with third‑party managers and use customized index solutions from independent providers where appropriate, and it monitors portfolios on a quarterly basis.
Notably, the firm does not rely on the common percentage‑of‑assets fee model used by many peers and instead uses fixed and hourly fee arrangements for its services, which alters typical fee incentives. The practice is a solo‑advisor operation that manages a relatively substantial asset base for a small client roster and has recently taken steps to change its SEC registration status, an uncommon administrative move for a firm of this size.
Client services
Expertise
Fee options
$18,000 annually for Wealth Management Services; $16,500 annually for Ongoing Comprehensive Financial Planning
$325 per hour, depending on complexity
Account minimum: $250,000 (for accounts using customized index portfolios built by SmartHarvest or Aperio; third-party managers may have their own minimums)
Main office
Menlo Park CA
Advisors at this office
1
Most active in
California · Texas
Also doing business as
Think Different Financial Planning · Think Different Financial Planning LLC
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is not active or affiliated with:
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Insurance agent
They sell insurance products and may earn commissions on those sales.
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Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
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Advisors at this firm
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