Saratoga, CA Office

Team
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Transamerica Financial Advisors logo

Transamerica Financial Advisors

Enterprise

Firm-wide stats for Transamerica Financial Advisors

Total advisors

1,142

Across 283 offices

Clients per advisor

37 Low

Avg AUM per client

$48,577 Very Low

HNW client ratio

3% Low

About

Transamerica Financial Advisors serves a broad client base that includes individual investors (including high‑net‑worth clients), pension and profit‑sharing plans, trusts, estates, charitable organizations, and corporations. The firm offers both advisory and broker‑dealer services: fee‑based wrap programs and model portfolios (TFA365, Transamerica ONE, Transamerica ALPHA), access to third‑party money managers, and commission‑based insurance and brokerage products.

TFA delivers advice through a mix of proprietary model suites (including Transamerica I‑Series) and a range of third‑party model managers, with program choices that can be discretionary (managed on clients’ behalf) or non‑discretionary depending on the platform and manager. As of December 31, 2025, TFA reported roughly $1.66 billion in discretionary AUM and $443.5 million in non‑discretionary AUM, and client relationships are reviewed at least annually with program‑specific trading and custodial arrangements.

Compared with many large enterprise advisers, TFA is distinctive in operating concurrently as a registered broker‑dealer and as an RIA and in maintaining affiliated retirement and recordkeeping entities (e.g., Transamerica Retirement Solutions and related affiliates) that support plan clients. The firm also offers securities‑backed lending and a bank deposit sweep as platform features with disclosed revenue‑sharing arrangements, and it has been subject to SEC and FINRA enforcement settlements in the past decade related to share‑class disclosures, model issues, and supervisory matters.

Based on Transamerica Financial Advisors

Expertise

ESG / Sustainable investing Concentrated stock management Wealth management

Based on Transamerica Financial Advisors

Occupation focus

Founder/Business Owner

Based on Transamerica Financial Advisors

Location

1821 Saratoga Ave, Suite 290

Saratoga CA 95070

Advisors at this office

4

Advisors at this office

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Yuezue P

Series 63, Series 65

Saratoga, CA

Transamerica Financial Advisors

Yuezue Price is a financial advisor with Transamerica Financial Advisors, holding Series 63 and Series 65 credentials and seven years of industry experience. She has worked in real estate and mortgage financing roles at firms including BRG Realty and General Mortgage Capital Corporation. Outside of advising, she is involved in real estate investment activities through Golden Ribbon LLC and other property ownership ventures. Transamerica Financial Advisors serves a diverse client base including individual investors, pension plans, trusts, and charitable organizations. The firm offers advisory and broker-dealer services with a variety of investment programs and third-party money manager access.

ESG / Sustainable investing Concentrated stock management Wealth management Founder/Business Owner
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Hui Yao L

Series 63, Series 65

Saratoga, CA

Transamerica Financial Advisors

Hui Yao Lu is a financial advisor with Transamerica Financial Advisors, holding Series 63 and Series 65 licenses and bringing 23 years of industry experience. She has been with Transamerica Financial Advisors since 2012 and has additional business involvement as chairman and CEO of Lu and Wang Corp, which manages her business expenses related to her advisory work. Lu maintains a real estate and mortgage license through Gold House Realty and Mortgage, though she conducts minimal activity in that area. Transamerica Financial Advisors serves a wide range of clients, including individual investors, pension plans, trusts, and corporations, offering both advisory and broker-dealer services through proprietary and third-party investment models with discretionary and non-discretionary options.

ESG / Sustainable investing Concentrated stock management Wealth management Founder/Business Owner
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Tsankuen W

Series 63, Series 65

Saratoga, CA

Transamerica Financial Advisors

Tsankuen Wang is a financial advisor with Transamerica Financial Advisors in Saratoga, CA, holding Series 63 and Series 65 licenses and bringing nine years of industry experience. His work history includes roles at WFG Direct, Lu and Wang Group, Premier Marketing, and World Financial Group, INC. He also serves as secretary and CFO of the Lu and Wang Group, an accounting entity, and is involved in selling health care insurance products. Transamerica Financial Advisors serves a diverse client base, including individual investors, pension plans, trusts, and corporations, offering both advisory and broker-dealer services through proprietary model portfolios and third-party money managers. The firm operates as both a registered broker-dealer and a registered investment adviser, providing a range of discretionary and non-discretionary program options.

ESG / Sustainable investing Concentrated stock management Wealth management Founder/Business Owner
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Yuh Jiun C

Series 65, Series 63

Saratoga, CA

Transamerica Financial Advisors

Yuh Jiun Chen is a financial advisor with Transamerica Financial Advisors in Saratoga, CA, holding Series 65 and Series 63 licenses and bringing 31 years of industry experience. His career includes roles in mortgage and real estate brokerage along with ongoing involvement in multiple business ventures such as Poshmark and real estate transactions through Googain Dba Maxreal. Transamerica Financial Advisors serves a wide range of clients including individual investors, pension plans, trusts, and corporations, offering advisory and broker-dealer services through proprietary and third-party model portfolios, with both discretionary and non-discretionary program options.

ESG / Sustainable investing Concentrated stock management Wealth management Founder/Business Owner
View complete list of advisors at this office
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