Truvize Financial Planning logo

Truvize Financial Planning

Updated today

Client assets under management

$32,726,225

Clients

79

11% high-net-worth

Advisors

2

of 2 employees

Firm type

Supported

1-4 advisors or >$200M in AUM

Clients per advisor

40

Typical

Average account size

$414,256

About

Truvize Financial Planning offers portfolio management, pension consulting, and tiered financial planning services to individuals, high‑net‑worth clients, pension and profit‑sharing plans, and certain broker‑dealer customers. The firm manages both discretionary and non‑discretionary accounts and reports approximately $43.6 million in assets under management across about 79 clients with two advisors.

The firm documents client objectives and risk tolerance in a written Investment Policy Statement and applies fundamental analysis and modern portfolio theory within a long‑term trading framework, with ongoing monitoring and at least annual reviews and monthly custodian reporting. Financial planning services range from a 90‑minute session to comprehensive standalone and ongoing plans for high‑income earners and business owners, including implementation assistance and semi‑annual review meetings for ongoing clients.

Notably, Truvize has affiliated insurance activities (Truvize Insurance Planning) and its advisers are licensed to sell insurance and annuity products, a relationship the brochure discloses as a potential conflict of interest and says is managed through disclosure and periodic review. The firm also requires clients to use specified custodians (Altruist and/or Charles Schwab), does not aggregate block trades across client accounts, and offers access to a broader investment menu that includes private placements, venture capital funds, real estate funds, and precious‑metal ETFs.

Client services

Financial planning Portfolio management Pension consulting

Expertise

Equity Recipients (RS/RSU, SOP, ESPP) General tax planning Cash flow / budgeting Retirement plans for business owners (SEP, solo 401k)

Occupation focus

Founder/Business Owner Executive

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Fee options

Percentage

$0+: 0.35% up to 1.00% (Portfolio Management) $0+: 0.40% up to 1.00% (Pension Consulting)

Other

Fee-only: Fixed fees for financial planning: $750 for 90 Minute Plan; $3,000 to $18,000 for Truvize Financial Plan; $5,500 to $18,000 annually for Ongoing Planning

Main office location

Truvize Financial Planning

11323 Rojas Dr, Ste A3

El Paso TX 79936, United States

Number of offices

1

Most active in

Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Jonathan L

Series 63, Series 65

El Paso, TX

Truvize Financial Planning

Jonathan Lopez is a financial advisor with Truvize Financial Planning in El Paso, TX, holding Series 63 and Series 65 licenses and bringing 15 years of industry experience. His prior roles include positions at LPL Financial, Securities America, and CETERA Advisor Networks. He serves on the board of the local chapter of the Fellowship of Christian Athletes. Truvize Financial Planning serves individuals, including high-net-worth and high-income earners, as well as pension and profit-sharing plans and certain broker-dealer customers. The firm provides portfolio management, tiered financial planning, and pension consulting, using individualized Investment Policy Statements and a long-term trading approach grounded in fundamental analysis and modern portfolio theory.

Equity Recipients (RS/RSU, SOP, ESPP) General tax planning Cash flow / budgeting Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Executive
user avatar

Andrew H

Series 63, Series 65

El Paso, TX

Truvize Financial Planning

Andrew Harris is a financial advisor with Truvize Financial Planning in El Paso, TX, holding Series 63 and Series 65 licenses and bringing 16 years of industry experience. His prior roles include positions at LPL Financial, Securities America, Cetera Advisors, and Investors Capital Corp. He has a minority ownership interest in Glide Scooter Sharing, Inc., a business currently liquidating its assets. Truvize Financial Planning serves individuals—including high-net-worth and high-income earners—pension and profit-sharing plans, and certain broker-dealer clients. The firm provides portfolio management and tiered financial planning based on individualized Investment Policy Statements, using fundamental analysis, modern portfolio theory, and a long-term trading approach.

Equity Recipients (RS/RSU, SOP, ESPP) General tax planning Cash flow / budgeting Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Executive
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